Viral Videos

How Danielle Bregoli (AKA the 'Cash Me Outside' Girl) Turned Viral Infamy Into a Million-Dollar Career
Viral Videos

How Danielle Bregoli (AKA the 'Cash Me Outside' Girl) Turned Viral Infamy Into a Million-Dollar Career

She went from minor Dr. Phil guest to highly successful rapper and influencer.
Steven Li | 7 min read
Lilly Singh Conquered YouTube -- Now She's Taking On Hollywood

Lilly Singh Conquered YouTube -- Now She's Taking On Hollywood

With a new gig as one of NBC's late-night talk show hosts, the comedian and content creator is ready to tackle traditional media.
Stephanie Schomer | 9 min read
Spike Jonze Directed a MedMen Commercial About Cannabis. And It's Pretty Epic.

Spike Jonze Directed a MedMen Commercial About Cannabis. And It's Pretty Epic.

"The New Normal" campaign, starring Jesse Williams, advocates for weed's normalization while telling its complicated history.
Jonathan Small | 4 min read
The Lessons, Surprisingly, That Marketers Can Learn From John Oliver's 'Last Week Tonight'

The Lessons, Surprisingly, That Marketers Can Learn From John Oliver's 'Last Week Tonight'

The comedian's biting political commentary offers a lesson in authenticity for marketers who want to level up their brands.
Jake Rheude | 7 min read
This Viral Video Star Explains How to Survive Beyond Your 15 Minutes of Fame

This Viral Video Star Explains How to Survive Beyond Your 15 Minutes of Fame

Social media is more crowded than ever, so if you want to build a career that lasts you need to make the most of the opportunities you have.
Kelsey Humphreys | 8 min read

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3 Ways to Master the One Thing About Video That Entrepreneurs Don't Understand: Distribution

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Where Have All The Viners Gone?
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Where Have All The Viners Gone?

Almost overnight Twitter reduced Vine to little more than an archive of the world's shortest, most entertaining video content, leaving its survivors to abide on other platforms waiting for Vine 2.0.
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How to Create Socially Aware Video Content Without Coming Across as Fake
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Make sure your video goes viral for the right reasons.
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This Man Bit Into an iPhone Battery, and It Exploded
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This Man Bit Into an iPhone Battery, and It Exploded

Check out the explosive footage.
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Check out the video that is burning up the internet. (Sorry.)
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Apple Fires Employee After Daughter's iPhone X Video Goes Viral
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It's a reminder of the secrecy tech companies enforce on employees.
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How to Maximize the Power of Video in Your Marketing Automation Efforts
Video

How to Maximize the Power of Video in Your Marketing Automation Efforts

Video is the surest route to building trust and real, human connections. Are you using it yet to connect your brand with your consumers?
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YouTubers with an authentic voice are using the platform to turn 15 minutes of fame into cross-promotional multimillion-dollar brands.
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6 Mistakes to Avoid When You Make a Promotional Video
Video Marketing

6 Mistakes to Avoid When You Make a Promotional Video

Video's job isn't to educate; it's to initiate a personal connection or start a conversation with the customer.
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