12 Must-Know Trends in Digital Marketing
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With the proliferation of social channels, it's getting more complicated to manage your online reputation, which is why it pays to watch what the experts in the field are doing.
Plan carefully or you could sacrifice major brand equity in exchange for cheap attention.
Get started by asking yourself these six questions.
The head of a company that hooks up inventors with the popular shopping channel dishes on how inventors can show off their products to millions.
With so much data, so many new channels and so much competition out there, it can be tough to determine which strategies are worth trying out.
Five tips to getting your message to penetrate the barriers of people's everyday lives.
Think: videos, banners and social media hashtags.
From content ideas to establishing authority to content creation and so much more, Quora has a lot to offer -- even by spending just a few minutes there each day.
Instagram, Twitter, LinkedIn: Where do you customers hang out?
The solutions to marketing dilemmas promised by the all-in-one software of decades past are finally here, but they aren't all-in-one.
Growing a blog can be frustrating in the beginning. You need others to spread the word for you.
There are emails that everyone dreads and others that customers get excited about seeing. What's the difference and how to you get your brand to be the one that builds anticipation?
Crafting an infographic involves much more than choosing fonts, colors and graphics. Follow this step-by-step guide to ensure your visuals deliver an unforgettable story and message.
For marketing to be effective, businesses need to befriend data and ensure they are measuring the right metrics for their business.
'In every business, even college recruitment, people are looking for someone to rescue them.'