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Bruster's Real Ice Cream

2012 Franchise 500
#350
At a Glance

Products & Services: Homemade ice cream

Number of Locations: 239

Total Investment: $175K - 1.26M

Founded: 1989

Began Franchising: 1993

Private Owned

Franchise Units

Year U.S. Canadian International Company Owned
2011 236 0 0 3
2010 225 0 0 4
2009 239 0 0 3
2008 253 0 0 4
Where Seeking Franchisees: Franchisor is seeking new franchise units in the following states:
Alaska, Alabama, Connecticut, Delaware, Florida, Georgia, Indiana, Kentucky, Louisiana, Massachusetts, Maryland, Mississippi, North Carolina, Northeast, New Hampshire, New Jersey, New York, Ohio, Pennsylvania, South Carolina, Southeast, Tennessee, Texas, Virginia, Vermont, West Virginia.

Startup Costs, Ongoing Fees and Financing

Total Investment: $175,000 - $1,258,200
Franchise Fee: $20,000 - $27,500
Ongoing Royalty Fee: 5%
Term of Franchise Agreement: 10 years, renewable
Financial Requirements
Liquid Cash Available: $100,000
Operations
30% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 15 - 30. Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators).
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 13 days.
Ongoing Support: Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives,
Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,

Franchise Ranking History

Franchise 500®: #350 (2012), #365 (2011), #223 (2010), #279 (2009), #204 (2008),

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