Curves

Women's fitness & weight-loss center

Background

Founded: 1992 Franchising since: 1995
At the age of 20, pre-med student Gary Heavin had taken over a failing fitness center in Houston, turning the business around and, within five years, opened six more centers. After 10 years and 17 centers, Heavin's business went under. Not wanting to give up, Heavin took lessons from the strengths and weaknesses of his first chain and decided to open a second. In 1992, Heavin opened Curves for Women, a women-only fitness center, in Harlingen, Texas. The company began franchising in 1995.
Address:
100 Ritchie Rd.
Woodway, Texas 76712
Phone:
(800)848-1096/ (254)399-9285


Franchisor has 50 employee(s); 40 employee(s) in franchise department.

Franchise Units
Year U.S. Franchises Canadian Franchises Foreign Franchises Company Owned
2009 5,659 641 2,714 0
2008 6,329 675 2,464 0
2007 7,269 711 2,474 0
2006 7,875 737 1,268 2

Where Seeking Franchisees
Nationwide
Worldwide

Exclusive territories available.

Costs and Fees

Total investment: $28,170 - $39,595
Franchise fee: $19,900 - $24,900
Ongoing royalty fee: to 6%
Term of agreement: 5 years, renewable


Type of Financing Available
In-House Third Party
Franchise Fee Yes Yes
Startup Costs No Yes
Equipment No Yes
Inventory No No
Accounts Receivable No No
Payroll No No

Qualifications
Net worth requirement: $75,000
Cash liquidity requirement: $50,000
Business Experience:
  • Financial stability

Operations
  • 50% of all franchisees own more than one unit
  • Number of employees needed to run franchised unit: 2
  • Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

Training and Support

Training
  • Available at headquarters: 1 week
  • At franchisee's location: 4 days
  • At regional meetings (full day), convention (3 days), local events (1 day)

Ongoing Support
  • Newsletter
  • Meetings
  • Toll-free phone line
  • Grand opening
  • Internet
  • Field operations/evaluations

Marketing Support
  • Co-op advertising
  • Ad slicks
  • National media
  • Regional advertising

Rankings

Franchise 500® rank:
#381 (2009); #185 (2008); #15 (2007); #3 (2006);

Fastest-Growing Franchises:
#23 (2007); #5 (2006);

Low-Cost Franchises:
#85 (2009); #36 (2008); #4 (2007); #1 (2006);

America's Top Global Franchises:
#6 (2008); #7 (2007); #3 (2006);


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