Diamond Dave's Mexican Restaurants

Founded: 1979 Franchising since: 1980
Native Texan Warren David Cohen founded Diamond Dave's Mexican Restaurants in 1979. Wanting to share the Tex-Mex cuisine of his childhood with families in the Midwest, Cohen created the restaurant chain that by 2000 had more than 30 locations.

Diamond Dave's restaurants serve Mexican favorites like quesadillas, tacos and chimichangas as well as salads, hamburgers and sirloin steak.

2813 Terrace Dr. Cedar Falls, Iowa 50613

Phone: (319)266-5601

Franchisor has 4 employee(s); 4 employee(s) in franchise department.

Franchise Growth

Year	U.S. Franchises	Canadian Franchises	Foreign Franchises	Company Owned
2005	23	0	0	4

Where Seeking Franchisees
In the U.S. Illinois, Minnesota, Midwest, South dakota, United states

Exclusive territories available.
Territory size: City limits

Total investment: $200K-350K Franchise fee: $15K

Ongoing royalty fee: 4% Term of agreement: 10 years+, renewable

Type of Financing Available

	In-House	Third Party
Franchise Fee	No	No
Startup Costs	No	No
Equipment	No	No
Inventory	No	No
Accounts Receivable	No	No
Payroll	No	No

Qualifications
Net worth requirement: $300K+
Cash liquidity requirement: $75K-100K
Business Experience:

• General business experience

Operations

• 20% of all franchisees own more than one unit
• Number of employees needed to run franchised unit: 20
• Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators)

Training

• Available at headquarters: 3 weeks
• At franchisee's location: Varies

Ongoing Support

• Newsletter
• Meetings
• Grand opening
• Security/safety procedures
• Field operations/evaluations
• Purchasing cooperatives

Marketing Support

• Ad slicks