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Getting Press

Treat the Media Like Your Best Customers
Learn what you can do to help them, and they'll return the favor.

Grab the Holiday Spotlight
These simple tricks of the trade can help you make the most of your seasonal PR efforts.

4 Sure Ways to Get Publicity
There are more channels for exposure than ever, but it takes diligence to keep your business in front of the right ones.

Are You Wasting Time Waiting for Miracles?
A full pipeline won't fall into your lap--you have to make it happen.

Do Your Videos Command Attention?
Use these expert tips to create content that gets you noticed.

Set Your Company's Message Free
If you want to create buzz, you have to give up control.

Lessons from 'Brand Obama'
Use the president's message control strategies to command attention.

10 Rules for Quick and Easy PR
Simple steps to give your business a competitive edge, on a budget.

Become an Industry Expert
Offering your wisdom to the media is a great way to further your brand.

The Multicultural Media Boom
Why you need to include multicultural media sources in your PR efforts

The Art of the Bylined Article
Do you have what it takes to be published? If so, this PR tactic can really help your business.

Developing a PR Plan
Want to make sure your business's name gets heard this year? You need to plan for PR.

Why Getting Published Can Help You Network
It may take a lot of work, but branding yourself as a local expert will do wonders for your networking efforts.

Interviewing Dos & Don’ts
You’ve lined up an interview, so now what? Learn to look and sound your best on camera, on the radio and in print with this crash course in media training.

Attract Attention With a Feature Article
Get the press you want by crafting a feature story that’ll get picked up by the papers.

8 Ways to Get the Media Buzzing
Top strategies for getting big press for your small business

Playing the Expert Game
Establish yourself as an expert in your field, and the media will come to you.

Crafting a Powerful Press Release
If you really want to grab an editor's attention, these 8 tips will help ensure your news is really worthy.

9 Ways to Recycle a Press Release
Stop letting good press releases go to waste! Put them to work for you with these nine tips for reusing your press release content.

How to Use an E-book to Promote Your Business
This step-by-step guide to using e-books is the fastest way to get your product or service noticed by thousands of online customers.

Sending Press Releases Online
You don't have to entrust your announcements to snail mail anymore--the internet makes sending press releases easy and effective.

6 Tips for Getting Press
Need exposure? Follow these 6 tips to win press coverage for your growing business.

Stop the Presses!
Want to get noticed? Take your marketing to the next level with these 9 tips for writing a powerful press release.

Give a Good Interview
You've worked hard to land that media interview--so don't blow your opportunity. Here's how to make sure you get your message across.

Who Should Receive Your Press Release?
Selecting the right target is the first step toward getting noticed.

Creating Timely Press Releases Year-Round
Follow these tips for creating attention-getting releases all the months of the year.

How to Get Editors to Read Your Press Releases
Understanding these considerations, mistakes and myths will increase the probability of publication.

8 Secrets for Powerful Press Releases
Follow these rules to get top coverage for your business.

A Press Release Primer
Simple how-tos that will help you construct an attention-getting release

When Your Press Release Isn't Working
Not getting any bites on your press release--or even a nibble? Try these tips to make sure you're barking up the right tree.