Twitter

Twitter

Twitter is a popular microblogging social network service. The San Francisco-based company was founded by Jack Dorsey, Biz Stone, and Evan Williams in 2006.

Users are able to send and read messages -- also known as tweets -- that are up to 140 characters long. Tweets are publicly visible unless a user protects his or her account so that only approved users have access to it. Users can "follow" friends and colleagues, as well as their favorite brands, news outlets and other institutions. Twitter has also become a useful marketing tool for businesses.

A username, or user's "handle," is generally a series of letters and numbers preceded by the "@" sign. For instance, Entrepreneur magazine's Twitter handle is @EntMagazine. Tweets can be tracked in groups by using a hashtag, or the "#" sign, before the word or phrase.

As of September 2011, Twitter said it has 100 million active users worldwide.

Today's Most Read

News and Articles About Twitter

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Social Media Marketing

Increase Engagement on Twitter With Solid Tactics Backed by Research

If your followers are spending time on your social patch, they're spending less time with your competition's.
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Twitter Marketing

Get More Followers and Increase Engagement With These 7 Twitter Tips

Some of these may seem counterintuitive to your idea of Twitter greatness, but they are for real.
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Entrepreneurs

Twitter Founder Has a New App and It's Super

Biz Stone changed the world when he founded Twitter. Now, he's just trying to have more fun.
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Twitter

Tweeting With the Enemy -- 3 Tips for Interacting With Competitors on Social Media

Turning a blind eye to the actions of industry rivals is a great way to be caught off guard. You'll miss out on valuable insights that can help your company thrive.
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Personal Development

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Resolve to meet new people and just see what happens.
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Twitter

Twitter Is Selling Ad Space in Your Following List

Don't worry, you didn't accidentally follow MasterCard. They just paid Twitter to be featured on your Following list.
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Social Media Marketing

10 Great Social-Media Strategies to Boost Your Results and Save You Time

There's no shortage of intriguing new social media strategies. Here's a look at some that can improve your results -- fast.
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Apps

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Refresh helps you make a personal connection by curating digital data.
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Social Media

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Of all the stories we wrote this year that examined social-media trends and advice, these were the ones you liked best.
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Productivity

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Take a few minutes to knock a few of these off your list, and you're likely to see gains that go above and beyond the time you've invested.
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A Quick Guide to Mastering Twitter for Business
Twitter Marketing

A Quick Guide to Mastering Twitter for Business

Critical tips to help you maximize your 140-character interactions.
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The 5 Worst Twitter Marketing Fails of 2014
Mistakes

The 5 Worst Twitter Marketing Fails of 2014

#Fiasco. Some brands excel at tucking their tails between their tweets. Here's a naughty list of the ugliest Twitter marketing disasters this year and the important lessons you can learn from them.
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Instagram

Instagram Treats Users to Five Fresh, New Filters

Their names are predictably funky, but they look pretty sweet.
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5 Tips to Get Active on Twitter and Reach Your Brand's Audience
Twitter

5 Tips to Get Active on Twitter and Reach Your Brand's Audience

Twitter is an insanely popular micro-blogging platform with an incredible reach of people you may want to know.
Deborah Mitchell