Eric Butow

Owner of Butow Communications Group

Eric Butow is the owner of Butow Communications Group (BCG) in Jackson, California. Eric has authored or co-authored 36 books, including Write Your Business Plan: A Step-By-Step Guide to Build Your Business and Ultimate Guide to Social Media Marketing.

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Business Plans

How to Write an Operations Plan for Manufacturers

If your company makes things, you'll want to detail the manufacturing production process.

Business Plans

What Is Your Unique Selling Proposition? Use This Worksheet to Find Your Greatest Strength.

Learn how to hone in on the things about your business that truly stand apart from the rest.

Business Plans

5 Essential Elements of Your Industry Trends Plan

What you need to include in the market analysis section of your business plan.

Business Plans

Customers and Investors Don't Want Products. They Want Solutions.

Product features are great, but you really need to sell buyers on how your product or service will benefit their lives.

Business Plans

How to Identify and Research Your Competition

Emphasizing your competitive advantage is an essential part of any business plan.

Business Plans

Who Is Your Ideal Customer? 4 Questions to Ask Yourself.

Uncovering your target audience's wants and needs can set your business apart.

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