The longer your product's sales cycle, the more important it is to measure progress along the way.
What your product can deliver may thrill you and your team, but your customers want to know why it matters to them.
That's just the start of what can become a beautiful relationship, featuring evergreen sales and long-term contracts. Have a plan for getting there.
Documenting your business processes as you go is mission critical from day one.
Radicals & Visionaries
Make additional investments in your product and companyto prevent a slow death of your business.
Be smart, understand the basic math and pick which route is best for your business.
You decide which is more valuable to the client, things or actionable data insights from those things.
Draw the line that you should never cross: You just don't lie in business.
First off, are you sure you're even seeing all the relevant RFPs out there?
Clearly, 'you don't know what you don't know' until you change your ways.
They regularly leave jobs and want their managers to be their friends. What's an employer to do?
Pitching, selling, fulfilling: What should you do at each stage?
Neither the company nor you are going to move forward if you don't say what you really think.
Ready To Launch
Without revenues, your company is a goner. That's why you should consider taking on three finalists to compete for the job.