Jerry Fisher

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Business News

Memory Lane

Ads infused with nostalgia drive customers your way.

Business News

Slogan's Heroes

Create a tag line that stands out from the competition.

Business News

Borrowing Brilliance

A "swipe file" helps you generate good ideas.

Business News

Seal the Deal

What can you say to make prospects say yes?

Business News

Ain't It Clever?

Spark your marketing genius by reading about what other innovative entrepreneurs are up to.

Marketing

Keep It Simple

The most effective ad copywriting gets right to the point.

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