Kavya Pillai

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Lifestyle

What Should Brands Do To Connect With Gen Z

These days, marketing focuses more on telling a brand's story and building stronger emotional connections with consumers than it does on just pushing things. And since members of Gen Z are digital natives, they would be a potential market for numerous brands.

Technology

All About The Newly Popular Game Emulator App Delta

Recently, Delta became the most popular software on Apple's software Store; it is a game emulator that allows you to play vintage and retro video games. In fact, Delta has been the most popular free software in the software Store since its release a few days ago.

Finance

Plum: The Lifelong Fintech

Plum is the leading insurtech platform in India, offering more than 3500 organizations business insurance and group health insurance solutions. Additionally, it just unveiled "e-imburse," a digitally first approach to reimbursement claims.

Finance

CASHe: The Instant Credit Fintech

The post-pandemic growth of CASHE, a platform for personal loans and credit lines, is obvious in its scale, which surpassed Rs 560 crore in the most recent fiscal year. In India, millennials and Gen Z are the target market for the personal loan and digital lending platform CASHE.

Lifestyle

Adventure Sports And It's Entrepreneurial Lessons

Today let's start by asking some questions, to what extent are we prepared to venture beyond our comfort zone? Join the 4 am club and mountain climbing on the same day? Fight violent whitewater rapids down waterfalls? Are we willing to race against reality and risk our lives on every fast bend on dirty biking roads?

News and Trends

Google In Plans To Charge For Some Features In Its Search

For the first time, Google is considering charging customers for new "premium" features in its search engine that are enabled by generative artificial intelligence.

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