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Steve Blank

Steve Blank

Guest Writer / Making a dent in entrepreneurial thinking

Steve Blank is a professor of entrepreneurship and former serial entrepreneur. His latest book is The Startup Owner's Manual.

Inspiring Your Team

Working Hard Is Not the Same as Working Smart

The number of hours an employee works in a day does not equal how effective they are.
Finding Customers

Strategy Is Not a To-Do List

Don't simply go through the motions of customer development. You should have a deep understanding of the purpose behind it.
Pitching Investors

How to Create an Elevator Pitch That Will Get You Funded

Tip: Don't explain your startup like it's your PhD dissertation.
Leadership

Why Admitting Your Mistakes Will Make You a Better Leader

I was always aggressive and relentless -- until a series of Zen-like moments helped me move to a different level that changed how I operated.
Customers

Know Your Customers by Living a Day in Their Lives

Business products are generally purchased because they solve problems, so a deep understanding of the buyer is required.
Starting a Business

How Much Can Your Startup Really Grow? Do Your Homework.

You must analyze the market and the opportunity to see if you should move forward, or pivot.
Starting a Business

Don't Execute Your Sales Strategy Until You Validate Your Idea

The only way to prove you have a winning concept is to get your product or service into customers' hands. But don't confuse that with selling.
Pivots

The 1 Thing That Can Save Your Sinking Startup

Getting off on a bad foot is not fatal for young companies. Serial-entrepreneur Steve Blank explains how a pivot can turn things around.
Driving Business - Driving Success

Do Pivots Matter? Yes, in Almost Every Case.

A recent analysis of 39 billion-dollar companies says most stuck to their original vision. Serial entrepreneur Steve Blank argues that isn't true.
Inspiring Your Team

Steve Blank on Building Great Founding Teams

Getting your startup up and running means building a rock-solid founding team. Here are the factors to consider to help you get there.
Starting a Business

Steve Blank on Entrepreneurs as Dissidents

On Election Day, serial entrepreneur Steve Blank takes a moment to remember why freedom of speech, expression and thought are critical to entrepreneurship.
Starting a Business

Vision Versus Hallucination -- Founders and Pivots

A pivot should not be an excuse for a lack of a coherent strategy or a lack of impulse control, writes Steve Blank.
Starting a Business

Steve Blank on Being Tenacious

A frustrating early-morning airport experience reminds serial entrepreneur Steve Blank that there's almost always a path to a goal.
Marketing

Why Facebook Is Killing Silicon Valley (Opinion)

With venture-capital investment flocking to social-media startups, who will back nascent startups innovating in such critical industries as material science, sensors, robotics, medical devices and lif...
Starting a Business

Why Innovation Dies

Author Steve Blank argues that the road for innovation does not go through committee.