Twitter's 'War' With Apple Ends after Elon Musk Meets With Tim Cook Musk tweeted that Cook "never considered" removing Twitter's iOS app from its store.

By Steve Huff

SOPA Images | Getty Images

Twitter and Apple aren't going to war after all.

Elon Musk fired the first shots Monday, tweeting that Apple threatened to remove the Twitter app from the App Store and criticizing the Cupertino tech giant's grip on the store. But Musk's tone changed Wednesday. The Tesla billionaire tweeted that he met with Apple CEO Tim Cook at the company's HQ and had a "good conversation." Cook, according to Musk, "made it clear that Apple never considered" removing Twitter for iOS from its store.

Musk went on to say the whole thing was a "misunderstanding." However, the BBC noted that he made no mention of Apple's advertising on Twitter — the subject of another aggrieved tweet in which Musk said, "Apple has mostly stopped advertising on Twitter. Do they hate free speech in America?"

It's possible Musk neglected to mention it, given he was also prepping for Neuralink-related news. That, or it could be that he learned of the Gizmodo report indicating Apple spent nearly $85,000 on ads the day he first complained about the company.

Then again, Musk previously hinted that Apple's 30% take from in-app purchases was the thing that might prompt him to go to war. In that case, he would have some backing from no less than Meta CEO Mark Zuckerberg and Spotify CEO Daniel Ek.

If Elon Musk isn't facing a conflict with one of the most powerful electronic companies in the world, he still faces a challenge from the European Union (EU).

EU commissioner Thierry Breton told Musk on Wednesday that Twitter will have to comply with EU statutes regarding disinformation and content moderation issues. Otherwise, European access to Twitter could be completely cut off.

Steve Huff

Entrepreneur Staff

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Side Hustle

This Couple Started a Side Hustle to Improve a 'Terribly Made' Bathroom Essential. Now the Business Earns More Than $3 Million a Year.

Michael Fine and Lisa Schulner-Fine launched lifestyle brand Quiet Town in 2016 and have been growing it ever since.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Science & Technology

Your Clients Are Using AI to Replace You — Do These 3 Things Before They Do

Harness these three steps to audit, evolve and future-proof your offer before AI replaces you.

Business News

What's Open on Easter Sunday? Costco and Target Will Close, But One Major Retailer Will Be Open. Here's What To Know.

The stock market was closed for Good Friday on April 18. Here's what's closed for Easter Sunday, April 20.

Leadership

Here's What It Takes to Evolve From Hands-On Founder to Strategic CEO

Making the leap from founder to CEO requires more than just growth — it demands a shift in mindset.

Marketing

If You're Using ChatGPT This Way as a Marketer, You're Missing Out on Its Full Potential. Here's How to Maximize Your Results.

The real value of AI isn't in what you ask — it's in how you shape the conversation. Mastering prompt interactions means better content, sharper thinking and fewer generic outputs.