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2022 Franchise 500 Rank
#36 Ranked #38 last year
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Initial investment
$294K - $636K
Units as of 2021
7,752 3% over 3 years

Here’s what you need to know if you’re interested in opening a Baskin-Robbins franchise.

Take a scoop of the sweet life with a Baskin-Robbins franchise! 

Baskin-Robbins was founded in 1945 by Irv Robbins and Burt Baski and began franchising in 1948. The company is a well-known American chain of cake and ice-cream shops. The franchise operates under a "31 Flavors" slogan, representing different ice-cream flavors for every day of the month. It strives to bring both traditional and unique flavors to consumers through ice cream and frozen treats sold in its stores.

For more than 70 years, Irv and Burt have had the idea of creating 31+ flavors while everyone else is still selling strawberry, chocolate, and vanilla. Their creativity is no doubt part of the reason why Baskin-Robbins is a household name in the United States, with more than 2,500 franchised locations across the country. It is also a huge hit internationally, as it boasts over 5,300 franchises outside of the United States.

Why You May Want Start a Baskin-Robbins Franchise

If you have a passion for ice cream and frozen treats, you may feel comfortably cool with a Baskin-Robbins franchise. While food and business experience are not required, it may help you get used to the day-to-day operations of your location. 

Baskin-Robbins may be ahead of other brands, giving off a vibe that franchisees may experience success with the company. Baskin-Robbins is a business that can be run year-round, as many people consume ice cream regardless of the season.

By starting a Baskin-Robbins franchise, you may be entitled to personalized support from company headquarters in Canton, Massachusetts. You'll likely have access to a comprehensive training program conducted by certified professional trainers that covers management systems, operations, and food safety practices.

Each Baskin-Robbins franchisee typically is offered a dedicated support manager who will attempt to help you locate the right location for a successful launch.

What Might Make a Baskin-Robbins Franchise a Good Choice?

To be part of the Baskin-Robbins franchise team, you should make sure you’re financially ready for an initial investment made up of a franchise fee and other startup costs. You should also prepare yourself for ongoing fees that will include advertising, royalty, and potential renewal fees. Franchisees will also need to meet the company's set net worth and liquid capital requirements.

How to Open a Baskin-Robbins Franchise

To get started with the process of opening a Baskin-Robbins franchise, submit a franchise inquiry form. If you are seen as a good fit for the brand, you may be contacted by a franchise representative. 

Before making any financial commitment or signing an agreement, you must perform your due diligence and establish if this is the right opportunity for you. Speak to existing franchisees and ask questions directed to the Baskin-Robbins franchise team. Additionally, research your local area to see how a Baskin-Robbins franchise would fit into your community. You may also want to speak to a financial planner and franchise attorney as you explore the brand and opportunity. 

If your net worth and available liquid capital match the brand’s requirements, you may qualify to open a Baskin-Robbins franchise, and you can get started with an initial investment and relevant training.

Soon, you may melt away your worries and keep it cool with a Baskin-Robbins franchise!

Find Your Perfect Franchise

Company Overview

About Baskin-Robbins

Industry
Food
Related Categories
Ice Cream, Frozen Yogurt, Ices
Founded
1945
Parent Company
Inspire Brands
Leadership
Paul Brown, CEO

Franchising Overview

Franchising Since
1948 (74 years)
# of employees at HQ
3,000
Where seeking

This company is seeking new franchisees throughout the US.

This company is seeking new franchisees worldwide.

# of Units
7,752 (as of 2021)

Franchisor Information

Corporate Address
130 Royall St.
Canton, MA 02021

Information for Franchisees

Here’s what you need to know if you’re interested in opening a Baskin-Robbins franchise.

Financial Requirements & Ongoing Fees

Here’s what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee
$25,000
Initial Investment
$293,840 - $636,360
Net Worth Requirement
$200,000
Cash Requirement
$100,000
Veteran Incentives
First-store franchise fee waived; 20% off franchise fee for up to four additional stores; $20,000 credit toward fees and costs for new franchisees purchasing an existing store
Royalty Fee
5.9%
Ad Royalty Fee
5%
Term of Agreement
20 years
Is franchise term renewable?
Yes
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Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

Third Party Financing
Baskin-Robbins has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training
35-40 hours
Classroom Training
85-90 hours
Ongoing Support
Purchasing Co-ops
Newsletter
Meetings & Conventions
Toll-Free Line
Grand Opening
Online Support
Security & Safety Procedures
Lease Negotiation
Field Operations
Proprietary Software
Franchisee Intranet Platform
Marketing Support
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social Media
SEO
Website Development
Email Marketing
Loyalty Program/App

Operations

Additional details about running this franchise.

Is absentee ownership allowed?
No
Can this franchise be run from home/mobile unit?
No
Can this franchise be run part time?
No
Are exclusive territories available?
Yes
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Franchise 500 Ranking History

Compare where Baskin-Robbins landed on this year’s Franchise 500 Ranking versus previous years.

Additional Rankings

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Disclaimer
The information on this page is not intended as an endorsement or recommendation of any particular franchise by Entrepreneur Media. Our franchise listings and rankings are solely research tools you can use to compare franchise operations. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise. That should include reviewing the franchisor's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees.
Updated: February 8th, 2021