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2021 Franchise 500 Rank
#38 Ranked #13 last year
See the Full List
Initial investment
$124K - $559K
Units as of 2020
7,981 1.1% over 3 years

Company Overview

As a teenager in the 1930s, Irv Robbins managed an ice cream shop in Tacoma, Washington. Bored with serving traditional flavors like chocolate and vanilla, Robbins began experimenting by mixing fruit and candy into the ice cream. After serving in World War II, Robbins bought an ice cream parlor in Glendale, California. Three years later, he convinced his brother-in-law, Burt Baskin, to join the business. The two men flipped a coin to see whose name would go first on the sign. Baskin won, and in 1945, Baskin-Robbins was born.

Today, Baskin-Robbins has locations in more than 50 countries, each serving the company's famous 31 flavors of ice cream, as well as frozen yogurt, sherbet, cakes and drinks. Baskin-Robbins is part of Dunkin' Brands Inc., which also franchises Dunkin' Donuts. Dunkin' Brands Inc. is owned by a consortium of private equity companies: Bain Capital, The Carlyle Group and Thomas H. Lee Partners.

About Baskin-Robbins

Industry
Food
Related Categories
Ice Cream, Ices, Frozen Yogurt
Founded
1945
Parent Company
Dunkin' Brands
Leadership
David Hoffmann, CEO
Ticker Symbol
DNKN

Franchising Overview

Franchising Since
1948 (73 years)
# of employees at HQ
1,104
Where seeking

This company is seeking new franchisees throughout the US.

This company is seeking new franchisees worldwide.

# of Units
7,981 (as of 2020)

Franchisor Information

Corporate Address
130 Royall St.
Canton, MA 02021

Information for Franchisees

Here’s what you need to know if you’re interested in opening a Baskin-Robbins franchise.

Financial Requirements & Ongoing Fees

Here’s what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee
$12,500 - $25,000
Initial Investment
$123,952 - $558,830
Net Worth Requirement
$250,000
Cash Requirement
$125,000
Veteran Incentives
First-store franchise fee waived; 20% off franchise fee for up to four additional stores
Royalty Fee
5.9%
Ad Royalty Fee
5%
Term of Agreement
20 years
Is franchise term renewable?
Yes

Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

Third Party Financing
Baskin-Robbins has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training
40-50 hours
Classroom Training
80-100 hours
Ongoing Support
Purchasing Co-ops
Newsletter
Meetings & Conventions
Toll-Free Line
Grand Opening
Online Support
Security & Safety Procedures
Lease Negotiation
Field Operations
Proprietary Software
Franchisee Intranet Platform
Marketing Support
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social Media
SEO
Website Development
Email Marketing
Loyalty Program/App

Operations

Additional details about running this franchise.

Is absentee ownership allowed?
No
Can this franchise be run from home/mobile unit?
No
Can this franchise be run part time?
No
Are exclusive territories available?
Yes

Franchise 500 Ranking History

Compare where Baskin-Robbins landed on this year’s Franchise 500 Ranking versus previous years.

Additional Rankings

Curious to know where Baskin-Robbins ranked on other franchise lists? Find out below.

Ranked #38

Franchise 500 Ranking

Ranked #8

Top Global Franchises

Ranked #15

Top Franchises for Veterans

Ranked #7

Top Franchises for Less Than $150,000

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Disclaimer
The information on this page is not intended as an endorsement or recommendation of any particular franchise by Entrepreneur Media. Our franchise listings and rankings are solely research tools you can use to compare franchise operations. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise. That should include reviewing the franchisor's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees.
Updated: February 8th, 2021