- 2021 Franchise 500 Rank
#104 Ranked #69 last year
- Initial investment
$179K - $368K
- Units as of 2021
646 76.0% over 3 years
About Club Pilates
More from Club Pilates
Join us in bringing the benefits of Pilates to every-body!
Club Pilates is breaking down the traditional barriers to Pilates by offering franchise opportunities to make the method accessible to more people, both financially and geographically.
We passionately believe that Pilates is the finest strength-training workout available to anyone, at any age, and for any fitness level. All of our studios are equipped with Pilates Reformers, EXO Chairs, and Spring Boards, as well as mats, balls, weights, and barres. And with our franchising concept, we’re offering thousands of people a path to a fuller, richer and healthier life.
The Club Pilates Difference
We are the largest premium network of group Pilates studios in the world. Ranked in Entrepreneur Magazine’s Franchise 500 three years running and named the fastest growing fitness franchise in Inc. Magazine’s Inc. 5000, Club Pilates provides an established executive model and completely scalable business to make the possibilities endless!
Why Choose Club Pilates?
We have 20 years of franchising experience in the fitness industry and are carving out a place for Pilates in the mainstream fitness market with a proven model. With up to 20 studios opening a month, we have launched a revolution and are committed to bringing the benefits of Pilates to every-body. With more than 800 locations sold in 41 states, we are growing rapidly so don’t miss your opportunity to bring Club Pilates to your market!
Our well-established turnkey model provides you with a completely scalable business to drive your own success. You determine your level of involvement and we’ll assist with recruitment and training to ensure you have a winning team.
HIGH INVESTMENT RETURN
Club Pilates has the brand strength and proven franchise model to deliver excellent profit potential. Enjoy our recurring revenue model and the knowledge that Club Pilates has never closed a location. International & U.S. markets are available for multi-unit and single-unit investors.
We know every community & studio has its own unique requirements. We partner with you to maximize your studio’s design to best fit the needs of your community with flexible amenities, sales programs and pricing structures.
We believe extensive training and hands-on operational support drives success for our franchisees. Our depth of knowledge and commitment to supporting our franchisees have helped us establish world-class training and support systems.
- Real Estate: Our dedicated team will help you with site selection and lease negotiation to find the ideal site for your Club Pilates Franchise.
- Finance: Our Finance team will provide assistance in loan processing through the SBA and preferred financiers as well as ongoing analyst on your studio’s performance.
- Site Build: Start-to-finish build-out assistance including approved layouts, general construction, interior design and security & technology.
- Sales: Get introduced to our sales process, retail range and POS system to drive sales from the start.
- Marketing: The minute you sign your lease agreement, the marketing of your location begins, with personalized support to set up digital marketing campaigns, marketing materials and all means of generating website traffic and memberships. This is complemented with our strong brand management approach.
- Recruitment & HR: Receive assistance hiring the most qualified instructors, general managers and sales associates. To complement this, our Certified Club Pilates Teacher Training Program ensures a seamless onboarding process for Pilates instructors new to our unique Pilates method.
- Comprehensive Training: You’ll attend a 3-day training course at our corporate headquarters in Costa Mesa, California along with an annual Franchise Convention and ongoing weekly support. We also provide general manager training, extensive training manuals and videos.
Our Brand Legacy
Club Pilates is part of the Xponential Fitness family of brands, the curator of the best fitness & wellness brands across every vertical of boutique fitness. With close to 20 years of boutique fitness franchising experience within each brand, Xponential Fitness has the resources and network to ensure continued growth and support for our franchise partners. Current Xponential Fitness franchise brands include Pure Barre, Row House, CycleBar, StretchLab, AKT and YogaSix.
- Franchising Since
- 2012 (9 years)
- # of employees at HQ
- # of Units
- 646 (as of 2021)
Information for Franchisees
Here’s what you need to know if you’re interested in opening a Club Pilates franchise.
Financial Requirements & Ongoing Fees
Here’s what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.
- Initial Franchise Fee
Definition: The initial fee paid to a franchisor to join their system
What you need to know: Found in Item 5 of the FDD, this may be a flat fee, or may vary based on territory size, experience, or other factors.The franchise fee is an up-front (one-time) cost that a new franchisee pays to the franchisor. This fee is usually due at the signing of the franchise agreement and covers the right to use the franchisor's trademarks, name, and related business systems.
- Initial Investment
- $179,100 - $368,000
Definition: The total amount necessary to begin operation of the franchise
What you need to know: The initial investment includes the franchise fee, along with other startup expenses such as real estate, equipment, supplies, business licenses, and working capital. This is outlined in a chart in Item 7 of the FDD, showing a range of possible costs from low to high.
- Net Worth Requirement
Definition: The minimum net worth you must have in order to qualify to become a franchisee of this company
What you need to know: Net worth is the value of a person's assets minus liabilities. Assets include cash, stocks, retirement accounts, and real estate. Liabilities include items like mortgages, car payments, and credit card debt.
- Cash Requirement
Definition: The minimum liquid capital you must have available in order to qualify to become a franchisee of this company.
- Royalty Fee
Definition: A ongoing fee paid to the franchisor on a regular basis.
What you need to know: Most franchisors require franchisees to pay an ongoing royalty fee, which is detailed in Item 6 of the FDD. This fee is typically a percentage of weekly or monthly gross sales, but may also be a flat weekly, monthly, or annual fee.
- Ad Royalty Fee
Definition: An going fee paid to the franchisor on a regular basis to support advertising or marketing efforts.
What you need to know: This may also be called advertising fee, marketing fee, brand fund fee, and more, but the basic purpose is the same-- to support promotion of the brand systemwide. As with the royalty fee, it is detailed in Item 6 of the FDD, and can be a percentage of weekly or monthly gross sales or a weekly, monthly, or annual fee.
- Term of Agreement
- 10 years
Definition: The length of time your franchise agreement will last.
What you need to know: Franchise terms are typically anywhere from 5 to 20 years in length, but are sometimes instead dependent on factors such as the term of your lease. Once your term is up, you may have the option to renew your agreement, typically for a smaller fee than the original franchise fee.
- Is franchise term renewable?
Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.
- Third Party Financing
- Club Pilates has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll
Training & Support Offered
Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.
- Classroom Training
- 25.5 hours
- Additional Training
- Instructor training
- Ongoing Support
Purchasing Co-opsNewsletterMeetings & ConventionsGrand OpeningOnline SupportSecurity & Safety ProceduresLease NegotiationField OperationsSite SelectionProprietary SoftwareFranchisee Intranet Platform
- Marketing Support
Co-op AdvertisingAd TemplatesNational MediaRegional AdvertisingSocial MediaSEOWebsite DevelopmentEmail MarketingLoyalty Program/App
Additional details about running this franchise.
- Is absentee ownership allowed?
Definition: Absentee ownership means that the franchisee does not actively work in the franchise business or manage day-to-day operations.
- Can this franchise be run from home/mobile unit?
Definition: The business can be run from your home and/or a vehicle, and it is not necessary to have a retail facility, office space, or warehouse.
- Can this franchise be run part time?
Definition: This business can be run by the owner on a part-time basis (less than 40 hours per week) and/or as a side business; it is not necessary for the business to be open/run full-time.
- # of employees required to run
- Are exclusive territories available?
Definition: An exclusive territory is a fixed area in which you are given the right to operate and in which no other units of the same franchise may be opened.
What you need to know: Territory size may be based on factors such as radius, population size, zip codes, and more. Details can be found in Item 12 of the FDD.
Franchise 500 Ranking History
Compare where Club Pilates landed on this year’s Franchise 500 Ranking versus previous years.
Curious to know where Club Pilates ranked on other franchise lists? Find out below.