Ben's Barketplace

Pet health-food stores
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Franchise 500 2023
Franchise 500 Rank
N/R Not ranked last year
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Initial investment
$190K - $351K
Units as of 2023
6 Increase 20.0% over 3 years

Ben’s Barketplace is a dog and cat health food store opened in 2005 by Brad and Sally Romero. The Romero duo has almost 20 years of expertise in K9 law enforcement and has striven to translate their love of animals into a growing business. 

Ben’s Barketplace’s main mission is to provide a healthy diet to dogs and cats, supplying only top-of-the-line products they consider to be safe and superior.

Ben’s Barketplace sells over 80 brands of cat and dog food in their store to go along with other products that include collars, leashes, and toys. They also may offer nutritional consultations with experts and have a self-service dog wash inside the store.

Why You May Want to Start a Ben’s Barketplace Franchise

The ideal Ben’s Barketplace franchisee is someone who enjoys working with animals and is concerned about their nutrition. Previous experience in pet care is not necessary to open a Ben’s Barketplace franchise, though business and management experience may be beneficial as you operate your location. 

Ben’s Barketplace may provide new franchisees with:

  • Many hours of on-the-job training

  • Several dozen hours of classroom training

  • Online support

  • Field operation guides

  • A franchisee intranet platform

  • Vast marketing support supplying national and regional media advertising

  • Website development

Ben’s Barketplace has partnered with third-party financial lenders that may offer help covering the costs of the franchise fee, startup, inventory, equipment, payroll, and accounts receivable for qualified franchisees.

What Might Make a Ben’s Barketplace Franchise a Good Choice?

Opening a Ben’s Barketplace franchise could offer a more predictable outcome than investing in a completely new brand that may struggle to thrive in an already crowded and competitive industry.

To be part of Ben’s Barketplace team, you should make sure you’re financially ready for an initial investment made up of a franchise fee and other startup costs. In addition, you should prepare yourself for ongoing fees that will include advertising, royalty, and potential renewal fees. Franchisees will also need to meet the company’s set net worth and liquid capital requirements.

How To Open a Ben’s Barketplace Franchise

Ben’s Barketplace is currently looking for new franchisees all over the United States. When opening a franchise location, you will need several employees to run a Ben’s Barketplace franchise, with the ability to hire more staff as you grow your location. 

Before making any financial commitment or signing an agreement with Ben’s Barketplace, you must perform your due diligence and establish if this is the right opportunity for you. As part of your due diligence, you may want to speak to existing franchisees and ask the Ben’s Barketplace franchising team any questions you may have.

As you decide if opening a Ben’s Barketplace franchise is the right move for you, make sure you take time to explore the opportunity. Research the brand and your local area to see if a Ben’s Barketplace franchise would do well in your community. While competition is healthy, too much of it may not allow for the most possible growth.

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Company Overview

About Ben's Barketplace

Industry Pets
Related Categories Pet Stores, Pet Care, Miscellaneous Retail Businesses
Founded 2005
Parent Company Ben's Barketplace
Leadership Brad Romero, President
Corporate Address 701 Pleasant Grove Blvd., #120
Roseville, CA 95678
Social Facebook, Twitter, Instagram, YouTube

Business Overview

Franchising Since 2015 (9 years)
# of employees at HQ 10
Where seeking

This company is offering new franchises in the following US states: California

# of Units 6 (as of 2023)

Information for Franchisees

Here's what you need to know if you're interested in opening a Ben's Barketplace franchise.

Financial Requirements & Ongoing Fees

Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee Information Circle
Initial Investment Information Circle
$189,800 - $350,500
Net Worth Requirement Information Circle
Cash Requirement Information Circle
Veteran Incentives Information Circle
25% off franchise fee
Royalty Fee Information Circle
Ad Royalty Fee Information Circle
to 2%
Term of Agreement Information Circle
10 years
Is franchise term renewable? Yes
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Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

Third Party Financing Ben's Barketplace has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training 40 hours
Classroom Training 40 hours
Ongoing Support
Meetings & Conventions
Toll-Free Line
Grand Opening
Online Support
Security & Safety Procedures
Lease Negotiation
Field Operations
Site Selection
Franchisee Intranet Platform
Marketing Support
Ad Templates
Social Media
Website Development
Email Marketing
Loyalty Program/App


Additional details about running this franchise.

Is absentee ownership allowed? No
Can this franchise be run from home/mobile unit? Information Circle
Can this franchise be run part time? Information Circle
# of employees required to run 2-3
Are exclusive territories available? Information Circle
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Updated: December 12th, 2022