Home2 Suites by Hilton

Upper midscale extended-stay hotels
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Franchise 500 2023
2024 Franchise 500 Rank
#34 Ranked #27 last year
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Initial investment
$14.5M - $21.6M
Units as of 2023
614 Increase 49.4% over 3 years

Home2 Suites by Hilton is part of the portfolio of brands under Hilton. The corporate parent company has hotels in more than 90 countries all over the world. So, what hotels are owned by Hilton? Hilton Worldwide's other brands include Homewood Suites by Hilton, Waldorf Astoria & Resorts, DoubleTree by Hilton, and Conrad Hotels & Resorts.

Founded in 2008 and headquartered in McLean, Virginia, Home2 Suites by Hilton began franchising in 2009. In Hilton's history, Home2 Suites is one of the fastest growing brands. In the first five months after launching, this mid-tier, all-suite, extended-stay hotel concept received franchise application after franchise application after franchise application. 

This hotel concept offers customizable and innovative guest room designs, complimentary breakfast with a wide range of combinations, complimentary WIFI, community spaces, and multiple outdoor spaces. Home2 Suites by Hilton has more than 400 hotels in the United States, as well as a handful in Canada.

Why You May Want to Start a Home2 Suites by Hilton Franchise

Starting a Home2 Suites by Hilton franchise offers you the opportunity to grab your share of one of the fastest-growing hotel industry segments. When you develop with this franchisor, you attain an upscale position in the extended-stay market and the backing of one of the world's biggest hotel chains. 

By choosing to develop a Home2 Suites by Hilton, you establish a lasting relationship with the entire family of hotels under Hilton. There are several advantages enjoyed by the Home2 Suites by Hilton franchisees, such as central reservation systems, friendly corporate staff, and the Hilton Honors guest reward program. The franchisor offers a wide range of training and support to help franchisees achieve success in their businesses.

What Might Make a Home2 Suites by Hilton Franchise a Good Choice?

If you have been looking for the right franchise opportunity to start, then look no further. Home2 Suites by Hilton has become one of the most well-received franchises in the country because of its quality. Multiple times in recent years, Home2 Suites by Hilton has been ranked in Entrepreneur’s Franchise 500. That ranking is based on an evaluation of more than 150 data points in the areas of costs and fees, size and growth, franchisee support, brand strength, and financial strength and stability.

The franchisor operates under a well-thought-out and proven Hilton system used by thousands of hotels. This system is responsible for the impressive number of loyal customers to the brand by eliminating the need to ask questions like "what is my suite number?" 

You’ll want to make sure you have enough capital available to cover an initial investment made up of a franchise fee and other startup costs. You should also be sure that you are financially sound enough to cover ongoing fees that will include royalty fees, advertising fees, and potential renewal fees. 

How Do You Start a Home2 Suites by Hilton Franchise?

To start the evaluation process of owning this franchise, submit a franchise inquiry form. To determine if this franchise is right for you, complete your due diligence and thoroughly study the brand and your desired market area. As you wait for a review, the Home2 Suites by Hilton team will run background and credit checks on you. 

If you qualify, Home2 Suites by Hilton may schedule you for a meeting with the regional developers. You will then receive, review, and submit the Franchise Disclosure Document. If you like the numbers and would like to take the opportunity, you can sign a franchise agreement. You will then formally become a Home2 Suites by Hilton franchisee.

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Company Overview

About Home2 Suites by Hilton

Industry Lodging
Related Categories Hotels & Motels
Founded 2008
Parent Company Hilton
Leadership Christopher Nassetta, CEO
Corporate Address 7930 Jones Branch Dr.
McLean, VA 22102
Social Facebook, Twitter, Instagram

Business Overview

Franchising Since 2009 (15 years)
# of employees at HQ 78,041
Where seeking

This company is offering new franchises throughout the US.

This company is offering new franchises in the following international regions: Asia, Canada

# of Units 614 (as of 2023)

Information for Franchisees

Here's what you need to know if you're interested in opening a Home2 Suites by Hilton franchise.

Financial Requirements & Ongoing Fees

Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee Information Circle
$100,000
Initial Investment Information Circle
$14,508,210 - $21,620,632
Veteran Incentives Information Circle
Varies
Royalty Fee Information Circle
6%
Ad Royalty Fee Information Circle
3.5%
Term of Agreement Information Circle
22 years
Is franchise term renewable? Yes
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Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

Third Party Financing Home2 Suites by Hilton has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training 2 hours
Classroom Training 135-156 hours
Ongoing Support
Purchasing Co-ops
Newsletter
Meetings & Conventions
Toll-Free Line
Grand Opening
Online Support
Security & Safety Procedures
Field Operations
Proprietary Software
Franchisee Intranet Platform
Marketing Support
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social Media
SEO
Website Development
Email Marketing
Loyalty Program/App

Operations

Additional details about running this franchise.

Is absentee ownership allowed? No
Can this franchise be run from home/mobile unit? Information Circle
No
Can this franchise be run part time? Information Circle
No
# of employees required to run 30
Are exclusive territories available? Information Circle
No
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Franchise 500 Ranking History

Compare where Home2 Suites by Hilton landed on this year's Franchise 500 Ranking versus previous years.

Additional Rankings

Curious to know where Home2 Suites by Hilton ranked on other franchise lists? Find out below.

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Disclaimer
The information on this page is not intended as an endorsement or recommendation of any particular franchise or business opportunity by Entrepreneur Media. Our listings and rankings are solely research tools you can use to compare opportunities. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise or business opportunity. That should include reviewing the company's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees/licensees/dealers.
Updated: December 12th, 2022