- Franchise 500 Rank
-
N/R Not ranked last year
- Initial investment
-
$110K - $372K
- Units as of 2023
-
56 1% over 3 years
RSVP Advertising started in 1985 by delivering direct mail to upscale homeowners. RSVP Advertising began franchising in 1998 and, since then, it has helped businesses reach customers by generating leads, conversions, and sales.
In a world where the demand for mail has been reduced by technology, RSVP Advertising has continued to captivate its target market by turning printed mail into a profitable medium for advertising. RSVP Advertising has over 60 franchised locations throughout the United States that deliver mail to owner-occupied homes year round, potentially improving advertisers' reach, visibility, and sales.
Why You May Want to Start an RSVP Advertising Franchise
With premium cards printed on high gloss paper and delivered in unique packaging, RSVP Advertising may boast an impressive consumer open rate. RSVP Advertising's staying power might have made it a go-to partner for small and mid-size businesses hoping to attract high-spending customers.
To businesses, RSVP Advertising promises that brand messages about new products are welcomed and trusted. They also promise that these advertisements will be sent to customers, potentially driving action from high spending consumers. Compared to emails, social media, or paid searches, direct mail may drive the greatest response from customers.
As a company with over three decades of experience in the industry, RSVP Advertising may be the right partner for businesses wishing to reach the wealthiest 20% of consumers. A unique offer from RSVP Advertising is its luxury card packs that offer value by standing out in mailboxes, drawing attention to promoted products during peak seasons.
What Might Make an RSVP Advertising Franchise a Good Choice?
To be part of the RSVP Advertising franchise team, you should make sure you're financially ready for an initial investment made up of a franchise fee and other startup costs. In addition, you should prepare yourself for ongoing fees that will include advertising fees and royalty fees. Franchisees will also need to meet the company's set net worth and liquid capital requirements.
The typical term for an RSVP Advertising franchise lasts for 10 years and is renewable upon meeting renewal requirements. The ideal RSVP Advertising franchisee is an individual with a background in sales or entrepreneurship who has the desire to own their own business.
Other advantages that RSVP Advertising guarantees include a high impact of adverts, timely distribution, cost-efficiency, and a system that has been tweaked for over 30 years. For franchisees, being part of the RSVP Advertising family might be a great way to benefit from its vast knowledge background and brand recognition.
How To Open an RSVP Advertising Franchise
Franchisees with RSVP Advertising will receive dozens of hours of on-the-job and classroom training. They will also receive ongoing marketing support. The training is designed to help franchisees run their locations efficiently, potentially allowing them to reap benefits.
As you decide if opening a RSVP Advertising franchise is the right move for you, make sure you take time to explore the opportunity. Research the brand and your local area to see if an RSVP Advertising franchise would do well in your community. While competition is healthy, too much of it may not allow for the most possible growth.
Before making any financial commitment or signing an agreement, you must perform your due diligence and establish if this is the right opportunity for you. As part of your due diligence, you may want to speak to existing franchisees and ask the RSVP Advertising franchising team questions.
Company Overview
About RSVP Direct Mail Advertising
Industry | Business Services |
---|---|
Related Categories | Advertising Services |
Founded | 1985 |
Parent Company | Alliance Franchise Brands LLC |
Leadership | Michael Marcantonio, CEO |
Corporate Address |
47585 Galleon Dr. Plymouth, MI 48170 |
Social | Facebook, LinkedIn, YouTube |
Business Overview
Franchising Since | 1998 (26 years) |
---|---|
# of employees at HQ | 22 |
Where seeking |
This company is offering new franchises throughout the US. |
# of Units | 56 (as of 2023) |
|
Information for Franchisees
Here's what you need to know if you're interested in opening a RSVP Direct Mail Advertising franchise.
Financial Requirements & Ongoing Fees
Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.
Initial Franchise Fee
|
$15,000 |
---|---|
Initial Investment
|
$109,682 - $371,731 |
Net Worth Requirement
|
$300,000 |
Cash Requirement
|
$100,000 |
Veteran Incentives
|
25% off franchise fee |
Royalty Fee
|
7% |
Ad Royalty Fee
|
1% |
Term of Agreement
|
10 years |
Is franchise term renewable? | Yes |
Financing Options
Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.
In-House Financing | RSVP Direct Mail Advertising offers in-house financing to cover the following: startup costs |
---|
Training & Support Offered
Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.
On-The-Job Training | 24 hours |
---|---|
Classroom Training | 40 hours |
Ongoing Support |
Purchasing Co-ops
Newsletter
Meetings & Conventions
Grand Opening
Online Support
Field Operations
Proprietary Software
Franchisee Intranet Platform
|
Marketing Support |
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social Media
SEO
Website Development
Email Marketing
Loyalty Program/App
|
Operations
Additional details about running this franchise.
Is absentee ownership allowed? | No |
---|---|
Can this franchise be run from home/mobile unit?
|
Yes |
Can this franchise be run part time?
|
No |
# of employees required to run | 1 |
Are exclusive territories available?
|
Yes |
Franchise 500 Ranking History
Compare where RSVP Direct Mail Advertising landed on this year's Franchise 500 Ranking versus previous years.
Additional Rankings
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