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Franchise 500 2023
2024 Franchise 500 Rank
N/R Ranked #442 last year
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Initial investment
$195K - $395K
Units as of 2023
88 Increase 20.5% over 3 years

The Spice & Tea Exchange is a spice and tea retail brand founded in 2008. The company strives to "create and share a more flavorful life" by selling high-quality, diverse products. Allowing customers to smell each product before they purchase it makes their shopping experience incredibly sensory and educational. This is partly why The Spice & Tea Exchange has become a nationwide name. With over 70 stores across several states, the brand is looking to expand its reach in all 50 states.

Why You May Want to Start a The Spice & Tea Exchange Franchise

The Spice & Tea Exchange might be a good option for franchisees enthusiastic about customer experience, tea, and a supportive corporate team.

As a franchisee, the company will likely provide you with ongoing support from the beginning of your discovery process. This includes POS and back-end support, a biennial franchise conference, advisors, a field operations team, marketing, and virtual training sessions. Furthermore, you typically won't have to establish new relationships with tea and spice vendors as a franchisee. The company already has hundreds of distributors who are constantly developing new products to stock your shelves.

The Spice & Tea Exchange holds a high standard for its products, sourcing from organic and fair trade vendors whenever possible. They are also organic and Kosher certified. The Spice & Tea Exchangechooses its Grade A spices and loose leaf teas based on aroma, volatility, freshness, and sustainability. They also focus on safety, using rigorous testing to increase allergen awareness.

What Might Make a The Spice & Tea Exchange Franchise a Good Choice?

The Spice & Tea Exchange is conveniently part of two industries—spices and tea. Not only that, but the store will likely appeal to many Millenials, with whom tea is increasingly popular. This means you may have a younger generation to carry your future sales.

Outside of its retail component, The Spice & Tea Exchange franchises are typically cafes, as well. The Tea Bar, a recent addition to the brand concept, sells over 45 different types of hot and cold teas to-go. The Spice & Tea Exchange also offers various incentives, including a quarterly bonus when customers set your store as their home store for eCommerce sales. 

How to Start a The Spice & Tea Exchange Franchise

You should make sure you're financially ready for an initial investment that will include a franchise fee and other startup costs. Franchisees will also need to meet the company's set net worth and liquid capital requirements.

Researching your options with The Spice & Tea Exchange is equally as important. As you make your decision to open a franchise of the brand, make sure you take time to explore your local area to see if a franchise would do well in your community.

If you successfully make it through the franchising process, you'll likely attend Spice UniversiTEA at company headquarters in Palm Harbor, Florida. This may also be the time to network with the community. Once everything is set to go, you can open the doors to your new franchise and start spicing up people's lives!

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Company Overview

About The Spice & Tea Exchange

Industry Food
Related Categories Miscellaneous Food/Beverage Businesses, Miscellaneous Retail Businesses
Founded 2008
Parent Company The Spice & Tea Exchange Holdings LLC
Leadership Amy Freeman, CEO
Corporate Address 210 Marshall Cir.
St. Augustine, FL 32086-5204
Social Facebook, LinkedIn, Instagram, YouTube

Business Overview

Franchising Since 2008 (16 years)
# of employees at HQ 90
Where seeking

This company is offering new franchises throughout the US.

# of Units 88 (as of 2023)

Information for Franchisees

Here's what you need to know if you're interested in opening a The Spice & Tea Exchange franchise.

Financial Requirements & Ongoing Fees

Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee Information Circle
Initial Investment Information Circle
$194,650 - $395,250
Cash Requirement Information Circle
Veteran Incentives Information Circle
25% off franchise fee
Royalty Fee Information Circle
Ad Royalty Fee Information Circle
Term of Agreement Information Circle
10 years
Is franchise term renewable? Yes
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Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

Third Party Financing The Spice & Tea Exchange has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, payroll

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training 68-105 hours
Classroom Training 29-62 hours
Ongoing Support
Meetings & Conventions
Grand Opening
Online Support
Security & Safety Procedures
Lease Negotiation
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform
Marketing Support
Ad Templates
National Media
Regional Advertising
Social Media
Website Development
Email Marketing
Loyalty Program/App


Additional details about running this franchise.

Is absentee ownership allowed? No
Can this franchise be run from home/mobile unit? Information Circle
Can this franchise be run part time? Information Circle
# of employees required to run 3-5
Are exclusive territories available? Information Circle
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Franchise 500 Ranking History

Compare where The Spice & Tea Exchange landed on this year's Franchise 500 Ranking versus previous years.

Additional Rankings

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The information on this page is not intended as an endorsement or recommendation of any particular franchise or business opportunity by Entrepreneur Media. Our listings and rankings are solely research tools you can use to compare opportunities. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise or business opportunity. That should include reviewing the company's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees/licensees/dealers.
Updated: December 12th, 2022