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GNC Franchising
#85 Franchise 500| Vitamins and nutrition products



Franchising Since

1988 (30 Years)

Corporate Address

300 6th Ave., 4th Fl.
Pittsburgh, PA 15222


Bob Moran

Parent Company

General Nutrition Inc.

Ticker Symbol


Financial Requirements
Initial Investment

$180,504 - $347,270

Net-worth Requirement

$330,000 - $1,000,000

Liquid Cash Requirement


Ongoing Fees
Initial Franchise Fee

$40,000 - $40,000

Ongoing Royalty Fee


Ad Royalty Fee


Financing Options

GNC Franchising offers in-house financing to cover the following: accounts receivable

GNC Franchising has relationships with third-party sources which offer financing to cover the following: 
franchise fee, startup costs, equipment, inventory, payroll

Veteran Incentives

50% off first-store franchise fee

Support Options
Ongoing Support


Toll-Free Line

Grand Opening

Online Support

Security/Safety Procedures

Field Operations

Site Selection

Proprietary Software

Franchisee Intranet Platform

Marketing Support

Ad Templates

National Media

Social media


Email marketing

Loyalty program/app

On-The-Job Training:

80 hours

Classroom Training:

40 hours

Additional Training:

At corporate store

Number of Employees Required to Run:

3 - 4

GNC Franchising is ranked #85 in the Franchise 500!
In 1935, David Shakarian started a health-food store in Pittsburgh called Lackzoom. It specialized in yogurt (which his father had helped introduce to the U.S.), but also carried health-food products such as honey and grains. Beginning with $35 in receipts his first day, Shakarian expanded to six Pittsburgh-area stores in five years.

As more people became interested in natural foods and better nutrition, Shakarian opened stores in other states and changed the company's name to General Nutrition Centers (GNC). GNC also began producing its own vitamin and mineral supplements, foods, drinks and cosmetics. They started franchising in 1988. With company and franchised stores throughout the U.S. and worldwide, GNC now focuses on vitamins and nutritional supplements.

Initial Investment: Low - $180,504 High - $347,270
-2.3%-154 UNITS (1 Year) -0.3%-17 UNITS (3 Years)

Units (Locations)

Where Seeking Franchisees:

Franchisor is seeking new franchise units worldwide.
Franchise Financing
Using 401(K)/IRA Funds
  • Tax Penalty-Free
  • Debt Free
  • Expert Guidance
Learn More

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The Franchise 500 is not intended to endorse, advertise, or recommend any particular franchise. It is solely a research tool you can use to compare franchise operations. Entrepreneur stresses that you should always conduct your own independent investigation before investing money in a franchise.
Updated: October 13th, 2017