Get All Access for $5/mo

4 Simple Strategies to Improve Your Business Success Rate Whether you are bringing in over $100 million in yearly revenue or $10,000, you can double or nearly triple that number with these tips.

By Matt Mayberry Edited by Dan Bova

Opinions expressed by Entrepreneur contributors are their own.

Whether you are just starting out as a new business owner or you have successfully been running one for quite some time, there are always new strategies that can help maximize your success rate in the marketplace.

Whether you are bringing in over $100 million in yearly revenue or $10,000, you can double or nearly triple that number by paying close attention to these four simple strategies:

1. Professional development

No matter what category your business happens to fall in, one thing is necessary in order for you to provide your customers extreme value: to make the commitment to continuously learn and study what's "hot" in your field.

If you spend an hour a day to learn about and research your field, you will instantly start to set yourself apart from your competition. Those hours begin to add up quickly and before you know it, you've entered an elite category.

Related: 6 Strategies for Transforming Your Life and Business Now

A valuable piece to the research aspect is paying attention to what your market needs and what your customers are saying.

2. High quality products/services

One of the quickest ways to set you apart from the competition is to provide your customers with high-quality products at the same price as your competitors. Quality is everything when it comes to growing your business. Spend the time to plan, organize and deliver top-notch quality products/services in everything you do.

3. Customer value

Providing value in the lives of your customers is extremely important when thinking about creating lasting business success. If you are not changing or adding extreme value to your customers' lives, your business will hit "stall mode" very quickly. The stall mode is when you truly believe you are doing everything right and working extremely hard, but the results and success aren't present to show for it.

Related: 5 Ways to Find More Time to Build Your Business

Start asking yourself regularly before you take on a new task or release a new product or service, "What is the value for my customers in this product?" If you can't think of an ample reason as to why your product or service is of extreme value, then chances are you should go back to the drawing board to plan and recoup some new ideas.

4. Serve over everything

It boggles my mind when I see a business pay more attention to what they think is right rather than to what the customer has to say. Listen, we all make mistakes and some of the best business people fall into this category as well.

If a customer isn't satisfied or happy, you have to do everything in your power to make that customer happy. Give them what they want. Even if your customer was the one who was wrong, take the initiative to fix things and correct them immediately.

When you wake up each morning asking for more ways to better serve current customers, you will dramatically boost your business and success rate. Always think in terms of serving.

By implementing these four simple strategies, you can maximize your success rate, increase profit margins and create longevity in a competitive marketplace.

Related: The 2-Step Process for Excellent Customer Service

Matt Mayberry

Speaker and Maximum Performance Strategist. CEO of Matt Mayberry Enterprises

A former NFL linebacker for the Chicago Bears, Matt Mayberry is currently a keynote speaker, peak-performance strategist and writer. As the CEO of Matt Mayberry Enterprises, a training and consulting company, he specializes in maximizing the performance of individuals and organizations all over the world. He published his first book, Winning Plays, in 2016. You can contact him and learn more at mattmayberryonline.com.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Leadership

Visionaries or Vague Promises? Why Companies Fail Without Leaders Who See Beyond the Bottom Line

Visionary leaders turn bold ideas into lasting impact by building resilience, clarity and future-ready teams.

Marketing

5 Critical Mistakes to Avoid When Giving a Presentation

Are you tired of enduring dull presentations? Over the years, I have compiled a list of common presentation mistakes and how to avoid them. Here are my top five tips.

Science & Technology

5 Automation Strategies Every Small Business Should Follow

It's time we make IT automation work for us: streamline processes, boost efficiency and drive growth with the right tools and strategy.

Business News

Former Steve Jobs Intern Says This Is How He Would Have Approached AI

The former intern is now the CEO of AI and data company DataStax.

Side Hustle

'Hustling Every Day': These Friends Started a Side Hustle With $2,500 Each — It 'Snowballed' to Over $500,000 and Became a Multimillion-Dollar Brand

Paris Emily Nicholson and Saskia Teje Jenkins had a 2020 brainstorm session that led to a lucrative business.

Green Entrepreneur®

How Global Business Leaders Can Build a Sustainable Supply Chain

Businesses can build sustainable supply chains by leveraging technology to reduce environmental impact, optimize resources and track emissions while balancing operational efficiency and sustainability goals.