Get All Access for $5/mo

6 Pro Tips to Help Your Business Convert More Customers Attract more people into your marketing funnel by listening to the experts.

By Eric Siu

Opinions expressed by Entrepreneur contributors are their own.

To increase sales and get more from your marketing efforts, it can be helpful to hear from the experts. In this video, Entrepreneur Network partner Eric Siu introduces six tips to attract more people into your marketing funnel.

Canva CEO Melanie Perkins talks about how one of the most important things a company can do is solve an important problem, especially one that affects many people. Her company was able to swoop in with graphic design expertise when many social media bloggers needed a compelling visual element to their content.

CB Insights CEO Anand Sawal recommends asking what will make subscribing to or buying into your product a no-brainer. Morever, Sawal recommends showing people how your solution solves their issue or challenge, or meets their needs.

Or consider the words of David Cancel, CEO of Drift, by trying out the modern-day giveaway model to attract new customers. Update the past formula of giving away ebooks to gain contact info to instead give away products that are related to your business but also interest your customers.

Click the video to hear more tips on attracting more people into your marketing funnel.

Related: How to Get the Most Out of Your LinkedIn Advertisements

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

EN is partnered with hundreds of top YouTube channels in the business vertical. Watch video from our network partners on demand on Roku, Apple TV and the Entrepreneur App available on iOS and Android devices.

Click here to become a part of this growing video network.

Eric Siu

CEO, Single Grain. Founder, Growth Everywhere.

Eric Siu is the CEO of digital marketing agency Single Grain. Single Grain has worked with companies such as Amazon, Uber and Salesforce to help them acquire more customers. He also hosts two podcasts: Marketing School with Neil Patel and Growth Everywhere, an entrepreneurial podcast where he dissects growth levers that help businesses scale. 

 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Leadership

7 Telltale Signs of a Weak Leader

Whether a bully or a people pleaser who can't tell hard truths, poor leadership takes many forms.

Growing a Business

How to Build, Grow and Make Money With Ecommerce

To grow your online business, you need to develop a strategy and invest your time wisely. These actionable tips can attract customers and increase online revenue.

Living

70% of Small Business Owners Experience Monthly Burnout. Follow These 3 Rules to Avoid the Same Fate.

Here are three guidelines to help entrepreneurs achieve balance, growth and success in both their professional and personal endeavors.

Side Hustle

'Hustling Every Day': These Friends Started a Side Hustle With $2,500 Each — It 'Snowballed' to Over $500,000 and Became a Multimillion-Dollar Brand

Paris Emily Nicholson and Saskia Teje Jenkins had a 2020 brainstorm session that led to a lucrative business.

Franchise

Kick-Start Your Small Business With These Cost Effective Strategies

Starting a small business is an exciting adventure, brimming with both opportunities and challenges. A key to success is effectively managing costs from the outset.