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Where to Shop to Support Small Business Saturday The SBA offers a handy guide for shoppers and business owners to take advantage of Small Business Saturday.

By Dan Bova

shopsmall | Instragram

Saturday, November 30, 2019 is Small Business Saturday – the 19th celebration of small businesses and their important place in local communities. This annual day was founded by American Express in 2010 and has been co-sponsored by the SBA since 2015.

On their information page regarding this day, the SBA explains:

According to the 2018 Small Business Saturday Consumer Insights Survey, total reported spending among U.S. consumers who said they shopped at independent retailers and restaurants on the day reached a record high of an estimated $17.8 billion. The same survey reported that more than 70% of consumers are now aware of the Small Business Saturday initiative. Based on this annual survey over the years, Small Business Saturday spending has now reached a reported estimate of $103 billion since the day began in 2010.

Here's how to participate in Small Business Saturday

For shoppers

For small business owners

Dan Bova

Entrepreneur Staff

VP of Special Projects

Dan Bova is the VP of Special Projects at Entrepreneur.com. He previously worked at Jimmy Kimmel Live, Maxim, and Spy magazine. His latest books for kids include This Day in History, Car and Driver's Trivia ZoneRoad & Track Crew's Big & Fast Cars, The Big Little Book of Awesome Stuff, and Wendell the Werewolf

Read his humor column This Should Be Fun if you want to feel better about yourself.

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