Entrepreneur magazine
May 2002

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May 2002

Entrepreneur | May 2002
May 2002
Entrepreneur Magazine

Sterling Silver

A slim first issue in 1977 sparked the fire. An entrepreneurial revolution fanned the flame. And 25 years later, we're still lighting your way.

Springing Back

It's not a mirage. The end to the long VC investment dry spell is within your reach.

Must Haves

Clients' risk management departments can be sticklers for insurance.

Warning Trend

The forecast is bad if your company fails to caution the public about a possible danger.

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Missed Mission

Watch out! If your mission statement is a joke, Enron may be the punchline.

Wholesell Changes

One look at the marketing methods in play when this magazine started and you'll wonder how anything ever got sold. One look at the future and you might see products selling themselves.

Management Buzz 05/02

The effectiveness of interim deadlines and the current state of the military's "chain of command"

Kids These Days

Senior staff hopelessly out of date? Younger mentors can help them keep up.

Go Forth & Multiply

Management, 1997-present, has been a lot like that movie Gremlins. We started out with a bunch of cute, cuddly new ideas, and before we knew it, the whole town had been overrun with trends. What's next?

What a Relief!

A new act cuts small businesses a break with a large token of depreciation.

The Golden Egg

Regardless of what term you use to describe the current economy, the fact remains that investors are sitting on a whole lot of cash. We know--for 2 1/2 decades, we watched them make it.

Stock Options

More entrepreneurs are now choosing to sell private stock offerings. And in saying no to IPOs, they're reaping the benefits.

Worldly Fund

Globe-trotting with your assets pays off.

Money Buzz 05/02

Find out what you're worth, the progress of "going paperless" and more

Teching Order

Somebody just told me there wasn't any Internet in 1977...and no productivity software suites...and no voice mail...e-mail...cell phones...bar codes--how did entrepreneurs compete with big business before technology leveled the playing field?

Follow the Lead

Tired of your no-cost methods for finding leads not yielding hot prospects? Maybe it's time to pay for a sure thing.

Laptop of Luxury

With lots of convenient features, these jam-packed laptops can make your life easier.

Tech Buzz 05/02

The Commerce Department updates its widely used encryption standard.

Hot Disks 05/02

Put a communications center at your fingertips, text transfers made easy, and more

Gear 05/02

The latest iMac and a top-of-the-line notebook

Cool Clicks 05/02

This site can help your company go international.

Dot.common Sense

A simple lesson learned is another penny earned when it comes to dotcom survival.

Blue Prints

What's in the plan for wireless printing?

On the Air

Fix your gaze on wireless broadband.

The Jig Is Up

Think no one knows about those bootlegged disks? The BSA has its eye on you.

Heeling Art

The first step toward getting his life back to where he wanted it was getting his shoe business off on the right foot.

Look Who's Home

The top 101 homebased franchises for 2002

Generation Next

Move over, Gen X. Today's teens have learned from their predecessors that entrepreneurship is the career path of choice.

Playing an Angel

Even when the financial arena is dealing nothing but bum hands, angel investors can be the wild card that puts you on top.

Professional Victims

How to protect yourself against "big fakers"?

Oh, Great

If anybody can point us in the direction of greatness, our money is on this guy.

A Futuristic Vision

Put this article in a drawer and save it 25 years. We bet these experts get it right.

The Power of X

Is your company designed for optimal efficiency?

Ready to Ware

2002's upgrade to Entrepreneur's Complete Guide to Software--and you don't even have to register it!

Easy, e's

Experts debate whether it's time for e-words to kick back and take a breather.

Familiar Faces

Scanning 25 years of entrepreneur issues, we came across some entrepreneurial ideas that may have been ahead of <I>their</I> time, but not ours.

Tough Competition

Hurry with your spacecraft school--before these kids start crowding the market.

Visitation Rights

America's top 5 destinations have what you're looking for.

Class of '77

We aren't the only business that's taking a look back at its first quarter-century.

Shroom to Grow

The secret to keeping gourmet food fresh isn't Ziploc.

Flexin' the City

Think you know the face of urban America? The U.S. city is in for a workout.

Working With the One You Love

They've found a way to bring their two businesses together. Now how can this husband and wife work the finances?

It Figures 05/02

A look at past and present figures for minimum wage levels, number of minority businesses and more

I Needed That

Looking for an innovative product customers will buy? Think of what you need in your work or hobby.

Road Dogs

Driven by concern for his dog, one entrepreneur gives car-loving canines everywhere a brand new leash on life.

What's New 05/02

Helping keep the school kids dressed up to code

Sign Me Up

With a nudge from a broker, this business owner decided recruiting was his game.

Breaking the Ice

A chance to be creative can be the perfect introduction to the world of business ownership.

Want Franchise With That?

No discourse on entrepreneurship past, present or future is complete without mentioning one of the most successful growth strategies going.

Take It In for a Tuneup

A marketing change could put the wind back in your sales.

Can't Fool You (Anymore)

The best tools for mounting your defense against fibbers--and no, we're not talking about a polygraph machine.

Slumber Party

Low-budget marketing tips you can use while the economy is sleeping

Looks Good on Paper

Your business deserves an ad that's just begging for attention.

Marketing Buzz 05/02

A market you may be ignoring and the popularity of nostalgic advertising

That's a Shocker

Are you willing to do what it takes to make your customers say "wow"?

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