Cyber Week Sale! 50% Off All Access

6 Easy Steps to Making Connections That Make Money and Create Happiness Transform your career and make money by building meaningful relationships.

By Randy Garn Edited by Dan Bova

Opinions expressed by Entrepreneur contributors are their own.

Thomas Barwick | Getty Images

It pays to be a people person. Done correctly, being a people person can pay in a very literal sense. For me, it's helped build my businesses, created countless opportunities and has been the foundation for every success I've achieved.

This may sound like a daunting truth to the non-networker or introvert, but here's good news: I've created and proven a winning formula after years of experience and trial and error. It's gone through many iterations, but these are the steps that lead to what I call the Velocity of Relationships.

1. Become a habitual networker.

Your network can't grow if you're not constantly focused on it. Fortunately, there are a handful of daily tasks that will get you into the habit of cultivating a perpetually growing network. Make a list of people, then be strategic in the way you build relationships with them. Create connection points and prioritize your time. Because your time is limited, create meaningful opportunities to develop relationships.

Related: 32 Proven Ways to Make Money Fast

2. Understand that relationships are built on knowledge.

Too many relationships fail because people don't dig past the surface. Behind every solid relationship is personal insight. These are the well-hidden qualities that make individuals tick. They motivate people to act the way they do, to create their successes, and are the reason these individuals are on your list. Do your research, take your time, and learn all about the insights that lie under the surface.

3. Make meaningful memories

I once bought a fly-fishing resort for one reason: to provide a place where I can make meaningful memories with others. I don't expect you to buy a resort, but I urge you to create experiences that have the potential to lead to making memories with others. As we spend time with others outside of business, we create strong ties and lasting relationships.

Related: 7 Quick Ways to Make Money Investing $1,000

4. Don't gossip. Ever.

This may be one of the most important points on the list. Gossip is a defense mechanism that triggers when we run out of meaningful things to say. When a conversation turns stagnant, we often turn from discussing ideas to dissing people. Gossip kills trust faster than almost anything else in this world, thus destroying the ability to effectively network. Replace gossip with honest praise.

5. Get in the habit of being happy.

Nobody wants to work with -- much less spend free time with -- someone who is negative. Those in your network need your positive energy, your excitement for life, and your optimistic outlook. So, take care of yourself, take time for yourself, then give your positivity to others.

6. Treat taxi drivers and CEOs the same

It's almost impossible to know where, or who, your next big opportunity will come from. Multi-million dollar deals have fallen through because a receptionist was treated poorly. On the flip-side, multi-million dollar deals have come from the mind of a customer service rep. Status doesn't matter, especially when you understand the potential that lies in everyone. Treat every individual as if they're a CEO. One day, they just might be.

Related: 8 Ways to Make Money Online Without Quitting your Day Job

Strong relationships can do more than just make money.

Strip away life's frills, whittle away your earnings, pull back the curtain of life's commotion and you'll find the only things left are the relationships you've built. In fact, relationships are the foundation of everything we do, everything we are, and everything we hope to become.

Randy Garn

Investor / Entrepreneur

Randy Garn is a passionate entrepreneur, speaker, and New York Times best-selling author. He has mastered the art of customer acquisition, marketing, sales and how it relates to overall lifetime customer experience for many top experts, CEOs and influencers today. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Side Hustle

'I Just Hustled': She Earned More Than $300,000 Wrapping Gifts Last Year — and It All Started With a Side Hustle

When Michelle Hensley lost her husband to cancer, she needed to figure out how to earn an income for her family.

Growing a Business

This Breakthrough Technology is Poised to Accelerate Your Company's Growth

Discover a breakthrough technology stacked on top of generative AI, now poised to revolutionize businesses across nearly every sector. Unlock unprecedented growth and profitability potential, achieving levels once thought unattainable.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Science & Technology

You Have 1 Month Left to Prepare for These 5 AI-Powered Marketing Changes — Act Now Before It's Too Late.

Big changes in 2025 will redefine marketing as AI evolves rapidly, offering growth opportunities but also risks. Learn how to stay ahead in this week's video, covering new search platforms and avoiding over-automation.

Business News

Google CEO Sundar Pichai Says 'You'll Be Surprised' By How Google Search Changes Next Year

AI has already changed the look of search, but Google's CEO says there are more changes to come.