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How to Make an Online Course That Actually Makes Money If you want others to buy your course, make sure it's worth the price tag.

By Greg Rollett

Opinions expressed by Entrepreneur contributors are their own.

One of the most attractive aspects of creating an online course is the potential that you can make money while you sleep. Unfortunately, most entrepreneurs tend to focus on the money they will earn and not on why people should actually give them that money.

Ask yourself this question: Will your course help transform someone's life? What physical change can your customers expect? Will you help them get out of debt? Learn a new skill?

Don't try to cut corners and just end up with the money -- you'll end up with a bad product, and even if some customers buy your product, they won't come back. But, if you focus on your customers and put them first, you won't just get paid for one course or by one customer.

Click play to learn more.

Related: Why You Can't Make a Great Product Unless You Love the Day-to-Day Work

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Greg Rollett

Founder of Ambitious.com

Greg Rollett is an Emmy Award-winning producer, bestselling author and media expert who works with experts, thought leaders and entrepreneurs all over the world. He utilizes the power of new media, direct response and personality-driven marketing to attract more clients and to create more freedom in the businesses and lives of his clients.

Rollett is the founder of Ambitious.com, a leading online education platform for entrepreneurs and is the host of the online TV show, The Ambitious Life. Rollett has also hosted numerous TV shows including the reality show Ambitious Adventures, where Rollett traveled the country in search of today's best young entrepreneurs making a significant impact in their community.

He has co-authored bestselling books with Jack Canfield, Dan Kennedy, Brian Tracy, Tom Hopkins, James Malinchak, Robert Allen, Ryan Lee and many other leading experts from around the world.

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