Get All Access for $5/mo

How to Make an Online Course That Actually Makes Money If you want others to buy your course, make sure it's worth the price tag.

By Greg Rollett

Opinions expressed by Entrepreneur contributors are their own.

One of the most attractive aspects of creating an online course is the potential that you can make money while you sleep. Unfortunately, most entrepreneurs tend to focus on the money they will earn and not on why people should actually give them that money.

Ask yourself this question: Will your course help transform someone's life? What physical change can your customers expect? Will you help them get out of debt? Learn a new skill?

Don't try to cut corners and just end up with the money -- you'll end up with a bad product, and even if some customers buy your product, they won't come back. But, if you focus on your customers and put them first, you won't just get paid for one course or by one customer.

Click play to learn more.

Related: Why You Can't Make a Great Product Unless You Love the Day-to-Day Work

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

EN is partnered with hundreds of top YouTube channels in the business vertical. Watch video from our network partners on demand on Amazon Fire, Roku, Apple TV and the Entrepreneur App available on iOS and Android devices.

Click here to become a part of this growing video network.

Greg Rollett

Founder of Ambitious.com

Greg Rollett is an Emmy Award-winning producer, bestselling author and media expert who works with experts, thought leaders and entrepreneurs all over the world. He utilizes the power of new media, direct response and personality-driven marketing to attract more clients and to create more freedom in the businesses and lives of his clients.

Rollett is the founder of Ambitious.com, a leading online education platform for entrepreneurs and is the host of the online TV show, The Ambitious Life. Rollett has also hosted numerous TV shows including the reality show Ambitious Adventures, where Rollett traveled the country in search of today's best young entrepreneurs making a significant impact in their community.

He has co-authored bestselling books with Jack Canfield, Dan Kennedy, Brian Tracy, Tom Hopkins, James Malinchak, Robert Allen, Ryan Lee and many other leading experts from around the world.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

More from The Ambitious Life

The Top Methods to Secure an Audience for Your Content

How to Create Eye-Catching Content to Crush Your Competition

How to Overcome the Fear of Being on Camera

Editor's Pick

Growing a Business

You'll Never Satisfy Your Customers — or Grow Your Business — Without Doing These 3 Things

Customer feedback can be used to drive sustainable growth. Here are three approaches to how you can move past measurement to drive improvement and ultimately grow your business.

Business News

Southwest Airlines Is Switching Up Its Boarding Policy and Assigning Seats for the First Time Ever

The airline, known for its unique open seating model, will assign seats for the first time in company history.

Leadership

From Crisis to Control — How to Lead Effectively in High-Stress Scenarios

From the eye of the storm to the heart of leadership: How BELFOR's Sheldon Yellen's approach to the disaster recovery industry is revolutionizing resilience in business.

Growing a Business

5 Lessons Nonprofit Leaders Can Learn from Big Tech

Nonprofits can do more good by adopting a few key lessons from tech companies — like focusing on efficiency and using data for strategic decision-making.

Starting a Business

How to Find the Right Programmers: A Brief Guideline for Startup Founders

For startup founders under a plethora of challenges like timing, investors and changing market demand, it is extremely hard to hire programmers who can deliver.

Fundraising

Working Remote? These Are the Biggest Dos and Don'ts of Video Conferencing

As more and more businesses go remote, these are ways to be more effective and efficient on conference calls.