How to Break the Rules of the Internet to Create a Strategic Advantage Convincing a company to send viewers to your website (and away from their own) is no easy feat, but it's possible.
By Jason Saltzman Edited by Dan Bova
Opinions expressed by Entrepreneur contributors are their own.
On this episode of Resilience, Entrepreneur Network partner Jason Saltzman sits down with Gemma Sole and Amanda Curtis, co-founders of Nineteenth Amendment (a platform for fashion as experience), to talk about how they became the first startup ever to partner with Macy's and how they broke the second-most important rule of the internet to do it.
Watch the video to learn more and catch the full episodes here.
Related: How to Turn Your Side Hustle into Big Business
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