Customer Service

Customer Care Is Your Best Marketing Strategy
Customer Service

Customer Care Is Your Best Marketing Strategy

Great marketing brings customers to you. But it won't help you keep them.
Jason Wesbecher
Your Customers' 'Why' Is More Important Than Their 'Want'
Sales Strategies

Your Customers' 'Why' Is More Important Than Their 'Want'

Stop trying to figure out what your customers want. Figure out why they want.
Jeff Shore
Beacon Founder: Know Who Your Most Important Staffers Are
Managing Employees

Beacon Founder: Know Who Your Most Important Staffers Are

The former head of Surf Air explains the role customer service holds in retaining affluent consumers.
Tanya Benedicto Klich
This Surprising Customer Service Exchange Has Gone Viral
Customer Service

This Surprising Customer Service Exchange Has Gone Viral

When a Zulilly shopper wanted to return a winter coat, she got an answer she didn't expect.
Carly Okyle
5 Areas Where Ecommerce Businesses Often Struggle and What You Can Do
Ecommerce

5 Areas Where Ecommerce Businesses Often Struggle and What You Can Do

Order fulfillment? Website security? Mobile commerce? What are some smart ways to get over the obstacles each presents?
Thomas Smale
3 Quick Tips for Handling an Upset Customer
Customer Service

3 Quick Tips for Handling an Upset Customer

This advice will keep you cool in a conflict.
Christopher Hann
Customer-Journey Mapping: The What, How and Why
Customer Experience

Customer-Journey Mapping: The What, How and Why

To increase profits, entrepreneurs must understand and nurture customers from the very first interaction to long after the purchase has been made.
Daniel Newman
From Power Breakfast to Power Beauty: How Extremely Busy Clients Inspired a Style Mogul
You've Arrived

From Power Breakfast to Power Beauty: How Extremely Busy Clients Inspired a Style Mogul

Anticipating your market's needs is key for any business -- especially an upscale salon on New York City's Upper East Side.
Tanya Benedicto Klich
Virginia Pharmacist Turns to Dry Cleaning as First-Time Franchisee
Franchise Players

Virginia Pharmacist Turns to Dry Cleaning as First-Time Franchisee

Krishna Gondi was always a fan of ZIPS Dry Cleaners. Now he owns one.
Erin Schultz
Smart Startups Don't Try to Satisfy Every Customer
Customers

Smart Startups Don't Try to Satisfy Every Customer

Successful businesses focus on the right customers and redirect the wrong ones to the right place before they get hurt -- or hurt your business.
Martin Zwilling
What Reddit Co-Founder Alexis Ohanian Learned From Working at Pizza Hut
Jobs

What Reddit Co-Founder Alexis Ohanian Learned From Working at Pizza Hut

The part-time job laid the foundation for how he runs Reddit today.
Nina Zipkin
5 Social-Media Opportunities Businesses Mostly Overlook
Social Media

5 Social-Media Opportunities Businesses Mostly Overlook

Surprisingly few companies are taking full advantage of what social media offers.
Eric Samson
Good Customer Service Is Your Best Holiday Marketing Investment (Infographic)
Customer Service

Good Customer Service Is Your Best Holiday Marketing Investment (Infographic)

The team member talking to the customer is really the most important person in your company. At least to the customer.
Matt Lautz
Let's Get Personal: Using Technology to Improve In-Store Customer Experience
Customer Service

Let's Get Personal: Using Technology to Improve In-Store Customer Experience

Technology and data can play an invaluable role in enhancing your business, and the benefits are there for the taking, but don't lose sight of the folks behind the numbers.
Norm Merritt