4 Social Media Sites Small Businesses Should Use More Often
There's more out there than Facebook, Instagram, Pintrest and Twitter.
Small Business PR
Make More Happen
4 Ways to Protect Your Brand Without Involving the Courts
Take action on addressing any negative reviews of your brand or business.
Like a Toddler Hitting a Tee-Ball, an Entrepreneur Will Fail Without Focusing on First-Things-First
Patrick Bet-David says forget about maximizing the efficiency of your internal accounting systems for a minute. Do you have a lot of customers, and are they happy?
Digital Marketing Strategy
Digital Marketing Strategy ROI for Entrepreneurs: It's a Marathon, Not a Sprint
Launching a digital marketing strategy doesn't happen overnight. Three tips to better allocate time and money to the effort.
Inspiring Your Team
3 Cultural Considerations Before an Acquisition
Melding cultural elements speeds up the success of a new business entity.
Not Promoting From Within? Ignoring Financial Statements? Don't Be Stupid.
A lot of times, business owners do really dumb things that they would probably tell another business owner not to do.
Southwest Is the Only Major Airline to Not Charge for Luggage Check. What Is It That Only You Can Provide Your Customers?
The "Only We…" clause is the thing, the item, the promise that only you -- only your company, only your services, only your products -- provide.
Do You Have a 'Touchpoint Plan'?
Remember how Anne Hathaway in 'The Intern' tested her company's customer service? Don't let her outcome happen to you.
5 Easy Ways to Improve Client Retention
Does the phrase 'under-promise and over-deliver' mean anything to you?
Doing Things That Don't Scale Shows Your Effort and Personal Touch
John T. Meyer of web-design company Lemonly explains why you should routinely do nice things like sending your clients thank-you notes.
Customer Relationship Management
These 4 CRM Tools Will Make the Management Part Effortless
Socedo, Ontraport, Agile CRM and vCita will help you sail through customer relationship management.
How to Woo a Client Back After a Misunderstanding
These five effective techniques will help save your biggest accounts after a customer-service disaster.
You Never, Ever Want to Run Your Business Like Gogo
Selling people something that surprises them when it works is no way to cultivate customer loyalty.
We Took a Tour of Samsung's Cool Tech-Infused Space in NYC
The company wants to use the location as a cultural hub complete with original programming and partnerships with local artists.
Starting a Business
Reprints & Licensing
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