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How to Make Your Clients Love Working With You
Managing clients isn't about fast hookups. Aim for more long-term (and more profitable) pair bonding.
4 Ways to Make the Best First Impression With Your Customers
Communication with your customers is always important, but it's especially critical when they first engage with you. Those first interactions set the tone, so here's how to get off on the right foot from the start.
Why Chick-fil-A Employees Never Say 'You're Welcome'
A lesson in gratitude and communication for all employees and entrepreneurs.
How to Adapt your Marketing to the Post-Covid Era
Covid changed the way many businesses reach customers. These tips will help your business succeed in a post covid era.
3 Commonly Overlooked Strategies Necessary for Starting, Building, Pivoting or Expanding Your Business
Are you starting, building, pivoting, or expanding your business? What type of marketing strategies are needed, and how should a financial prediction statement or proforma be structured to get started?
Address These 10 Common Causes of Customer Friction to Maximize Success
Anything slowing or stopping a customer from purchasing - from poor website design to an unknowledgeable sales staff - is an existential issue that needs to be addressed immediately.
How Service-Led Firms Can 'Productize' Knowledge & Boost Revenue
Adaptation has always been the name of the game, and one way service-led firms can evolve is by adopting intelligent automation.
7 Ways Small Businesses Can Use SEO to Boost Customer Service and Growth
Most know that increased search engine visibility boosts website traffic, but what are the best ways of applying it to enhance the customer experience?
Let the Other Side Win If You Want to Negotiate a Truly Great Business Deal
Letting the other guy win big now will help you win big later.
5 Ways to Provide a Positive Customer Experience in Ecommerce
Today, consumers have many online shopping options to choose from, making the customer experience a key competitive differentiator for ecommerce companies.
Why Fit In When Your Business Can Stand Out
At the mouth of Monterey Fisherman's Wharf lies Paluca Trattoria, a "coastal chic" restaurant focused on keeping the history and authenticity of its location alive.
The Secret to Retaining Unhappy Customers and Empowering Happy Ones
Here's how to close the feedback loop and enhance your brand in ways you haven't even thought about.
