Marketing Strategies

How the Right Digital Tools Can Help Your Business Win Every Time

By adopting the latest technologies today, you will have more chances for integration, development and prosperity in the future.

Ross Jenkins

How the 'Death' of Journalism Means More Accurate News

More people sharing their expertise and news also means more fake news. How do we fix this?

Brook Zimmatore

PR Pitches Getting Lost in the Abyss? This Storytelling Advice Will Help the Right People Find Them.

Advice from a PR pro on how to use storytelling across multiple dimensions to get to where you really want to go.

Jonathon Narvey

Copywriters Beware: Robots Are Coming

While machine learning and AI continue to reshape a range of industries, including copywriting, human writers still have several advantages.

Francis Beltran

5 Ways to Prepare for Your Podcast Interview

You've scored a podcast interview to promote your business. Now what?

Holly Irgens

3 Marketing Lessons We Can Learn From Netflix's 'Squid Game'

The success of this viral South Korean survival drama has many valuable marketing lessons any brand can use to increase revenue, proving that there is no one-size-fits-all marketing technique.

Pierre Subeh

Branding Is More Than an Accessory: It's the Foundation of Any Business

Developing a strong brand is crucial to a business's success. You run the risk of losing your company's identity without a branding strategy.

Jessica Wong

How to Improve the Efficiency of Your Marketing Spend By 40 Percent

Why everyone, even the smallest businesses, needs marketing mix modeling (MMM).

Do you have textual fantasies? Gandhi joins OnlyFans to fulfill them

The bookstore chain lived up to its tradition of disruptive marketing campaigns, now on the adult social network.

5 Game-Changing Ecommerce Trends in 2022

Consumer habits changed drastically in 2020 and 2021. Here's what the next year will bring.

Jacob Loveless