Marketing Strategies

7 Rules for Writing Better Ad Copy
Marketing Bootcamp

7 Rules for Writing Better Ad Copy

These rules will help you get your reader's attention, but also retain it.
Craig Simpson
3 Strategies to Using Your Book as a Calling Card
Marketing Bootcamp

3 Strategies to Using Your Book as a Calling Card

There are hundreds of ways to use your book to build your business. Here are three to get you started.
Wendy Keller
Your Social-Media Strategy Should Not Be Random. Here Are 5 Steps to Streamline It.
Marketing Bootcamp

Your Social-Media Strategy Should Not Be Random. Here Are 5 Steps to Streamline It.

By getting focused and dedicating just a few hours each month, you can create a sensible social media strategy that wins fans and brings in new customers.
Tami Brehse
4 Things Companies Get Wrong When Hiring Content Marketers
Marketing Bootcamp

4 Things Companies Get Wrong When Hiring Content Marketers

You can't hire a winning content marketer unless you know what you need them to do and how to work with them to get it done.
Sujan Patel
4 Low-Cost Marketing Strategies Every Business Should Know
Marketing Bootcamp

4 Low-Cost Marketing Strategies Every Business Should Know

These four low cost marketing strategies create organic traffic and exposure for your business.
Scott Langdon
How Getting Published Will Change Your Business
Marketing Bootcamp

How Getting Published Will Change Your Business

Writing a book is the best way to put your expertise on display.
Wendy Keller
What to Consider When Evaluating Potential PR Partners
Marketing Bootcamp

What to Consider When Evaluating Potential PR Partners

Identifying the right PR firm lies in locating an agency that is affordable and free of conflicts of interest.
Chuck Cohn
Top Marketing Trends for Small Businesses
Marketing Bootcamp

Top Marketing Trends for Small Businesses

These 5 trends can help keep your marketing relevant
3 Strategies for Finding the Best Influencer to Boost Your Brand
Marketing Bootcamp

3 Strategies for Finding the Best Influencer to Boost Your Brand

The right influencer to help you connect with hordes of customers might be somebody you haven't heard of yet.
Jeff Boss
The Marketing Help You Need, But Can't Afford
Marketing Bootcamp

The Marketing Help You Need, But Can't Afford

A good marketing firm will bring organization and order to your customer acquisition process.
Brian Barquilla
Free Webinar: Maze 2.0 – A Marketing Plan for the the Death of the Web
Marketing Bootcamp

Free Webinar: Maze 2.0 – A Marketing Plan for the the Death of the Web

Invest the time to tune your sputtering social-media marketing machine.
Perry Marshall
Thinking of Rebranding? Look to These Larger Companies to Do It Right.
Marketing Bootcamp

Thinking of Rebranding? Look to These Larger Companies to Do It Right.

Entrepreneurs from any size business can learn a great deal from the successful rebranding campaigns of larger organizations.
Peter Gasca
Use Video and Social Media to Market Yourself With No Money
Marketing Bootcamp

Use Video and Social Media to Market Yourself With No Money

Content-marketing expert Salma Jafri shares eight tips to market your business on a zero-dollar budget.
Entrepreneur Network
Nextiva Used a Little Ingenuity -- and Dennis Rodman -- for a Marketing Slam Dunk
Marketing Bootcamp

Nextiva Used a Little Ingenuity -- and Dennis Rodman -- for a Marketing Slam Dunk

Here's how the cloud-based business communications company routinely out-markets major competitors for a fraction of the budget.
Carol Roth