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Marketing Strategies

Marketing Mistakes

The 5 Biggest Marketing Mistakes and How to Avoid Them

Are you making these mistakes without realizing?
Branding

4 Ways to Reach a New Target Audience Without Abandoning Your Old One

Four strategies to reach a new demographic without changing what current customers already love about your company.
Marketing

The Holiday Marketing Guide for Small Businesses

We have officially entered the holiday season.
Marketing

The Easiest Way to Do Real-Time Market Research and Give Customers What They Want

How you can get the most money from your customers by giving them exactly what they want to buy
Marketing

Digital Knowledge Manager: 5 Skills You Need to Succeed at the the Newest Marketing Role

DKMs use all the data a company has to determine what data it needs to solve problems and drive strategy.
Marketing Strategies

Emotional Connectivity: The Secret to Million-Dollar Marketing Success

Give your customers helpful information to drive their decision-making, and they'll give you their business -- and their loyalty.
Marketing

The 3 Marketing Hacks You Should Be Using to Quickly Grow Your Audience

Marketing pro Noah Kagan will share easy-to-use marketing tricks to quickly increase traffic, snag more email subscribers and improve user experience.
Online Marketing

5 Core Principles 7-Figure Earners Use When Selling Online

The bigger picture when it comes to marketing is learning to pull the many emotional triggers that persuade a person to buy from you.
Marketing

A Killer, Hyper-Targeted, Local Marketing Campaign ... and Its Only Kryptonite

If you focus too much on broadening your reach, you might be missing out on prime marketing real estate.
Online Marketing

What's the Signature Skill You Need to Be a Great Marketer?

Every great chef needs to know how to make a great omelette. What's your omelette?
Marketing Strategies

How to Sell to Millennials? Be Radically Inclusive.

Express your diversity values and create an environment where employees and customers alike can do the same.
Networking

Unlike Many Things That Are a Lot of Work, Trade Shows Are Worth It

All the hassles, costs and travel time are a small price for what you learn and the contacts you probably wouldn't otherwise make.
Apple

10 Marketing Lessons From Apple (Infographic)

There's a lot to learn from one of the world's largest tech companies.