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Marketing Strategies

Building a Website

So, You've Created a Website: Now, What?

Even if your content is amazing, and your offers competitive, you still have to promote your brand. Here are eight ways how.
Marketing Strategies

From Marketers to Button Pushers and Back Again

Because of technology, we've lost track of the "why" and started focusing on the "how." Why that's not a bad thing.
Email Marketing

How Can Small Businesses Compete in the New Age of Email Marketing? 3 Ways.

Automation. Artificial intelligence. Personalization. Those are the three ways. Here are the details.
Marketing Video

4-Step Guide to Creating Great Marketing Videos

Video can massively improve sales, but only if you do it right.
Marketing Strategies

The Urban Legends of Marketing, Sales and Business Growth

Simple in theory, growing your business can be difficult in practice. Here's the reality of marketing and advice on how to get the most out of every campaign you launch.
Branding

4 Ways to Reach a New Target Audience Without Abandoning Your Old One

Four strategies to reach a new demographic without changing what current customers already love about your company.
Marketing

The Easiest Way to Do Real-Time Market Research and Give Customers What They Want

How you can get the most money from your customers by giving them exactly what they want to buy
Marketing

Digital Knowledge Manager: 5 Skills You Need to Succeed at the the Newest Marketing Role

DKMs use all the data a company has to determine what data it needs to solve problems and drive strategy.
Marketing Strategies

Emotional Connectivity: The Secret to Million-Dollar Marketing Success

Give your customers helpful information to drive their decision-making, and they'll give you their business -- and their loyalty.
Marketing

The 3 Marketing Hacks You Should Be Using to Quickly Grow Your Audience

Marketing pro Noah Kagan will share easy-to-use marketing tricks to quickly increase traffic, snag more email subscribers and improve user experience.