Social Media Marketing

Social Media Marketing

6 Tips for Hiring Your First Social Media Manager

Having a strong personal online presence and familiarity with tools like Slack or Trello are early indicators that a candidate may be the one.
Content Marketing

How Companies Can Avoid Death by Rising Advertising Costs

Follow these three tips for cost-effective content marketing and social media strategies to stake your spot in the digital ad space and grow.
Influencer Marketing

Are Social Networks Killing the Goose That Laid the Golden Egg?

Falling organic reach is driving influencers away from social platforms.
3 Things To Know

60-Second Video: Who Won the Mega Millions Jackpot?

Here are three things entrepreneurs should know today.
Instagram Icon

The Creator of WeRateDogs Makes Five Figures a Month By Posting Cute Canines Online. Here's How.

Matt Nelson rates dogs of all shapes and sizes across social media -- and he's built up a following of more than 7 million.

Marketers Are Overcoming Unique Challenges to Build Campaigns for the Nascent Cannabis Industry

There is no other industry in the world transitioning from illegal to legal and none that faces a denser web of regulations.
Facebook Marketing

Make 6 Figures a Year With a Free Facebook Group

The best part is if you already use Facebook, you'll be able to start using these tips right now.
Social Media Marketing

3 Reasons You're Not Seeing Tangible ROI With Your Social Media Efforts

Not telling your brand story, posting inconsistently and missing out on paid advertising opportunities could sink your brand.

How to Present Your Complex Self on Social Media

Women often feel pressure to present a polished image. What does that mean for social media branding?
Instagram Icon

How Two Millennials Spun Celebrities' Instagram Comments Into a Full-Time Job and 800,000 Followers

@CommentsByCelebs founders Emma Diamond and Julie Kramer spend their days combing Instagram comment sections for celebrity conversations. Here are their success secrets.
Social Media Marketing

Nothing to See Here? Social Media Marketing for Businesses That Aren't Photogenic

Images are mandatory for effective social media. Businesses that aren't made for pictures need to get creative.
Social Media Marketing

The Future of Social Media Platforms and Ways in Which Businesses Can Utilize Them

People are leaving Facebook and other giant platforms in favor of small, intimate ones. What does this mean to your small business?
Marketing

9 Ways to Dominate Marketing in Less Time

Success often requires getting things done sooner but without cutting corners.
Marketing Strategies

2 Risk-Taking Marketers Discuss Where the Industry Is Headed

Carlos Gil sits down with two chief marketing officers to hear their views on digital and social media marketing, and hiring Generation Z employees.
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