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Social Media Marketing

How to Attract the Kind of Positive 'Press' That Also Boosts Your Bottom Line
Press Coverage

How to Attract the Kind of Positive 'Press' That Also Boosts Your Bottom Line

Donations. Green Initiatives. Even building wells in Africa can get your company the positive attention you crave.
AJ Agrawal | 5 min read
Facebook and Instagram Going Dark Should Be a Wake Up Call for Entrepreneurs

Facebook and Instagram Going Dark Should Be a Wake Up Call for Entrepreneurs

Social media is a tool you use. Your website and your email list are assets you own.
Kimanzi Constable | 4 min read
9 Ways Brands Can Explode Their Sales With YouTube

9 Ways Brands Can Explode Their Sales With YouTube

Making optimal use of YouTube is less expensive or difficult than many entrepreneurs realize.
Deep Patel | 9 min read
4 Social Media Strategies That Can Help Bring in 23 Percent More Profits

4 Social Media Strategies That Can Help Bring in 23 Percent More Profits

Everything you need to know about effectively and efficiently targeting your audience through social media.
Linda Orr | 6 min read
Going Out of Style? Revamp Your Brand With This Marketing Strategy.

Going Out of Style? Revamp Your Brand With This Marketing Strategy.

You can use these three tactics to revitalize your brand's relevancy through experiential marketing.
Matt Molino | 6 min read

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How Micro Influencers Will Fuel Monetization in the Future
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How Micro Influencers Will Fuel Monetization in the Future

Micro influencers have loyal followers who are prone to long-term engagement and higher conversion rates.
Barrett Wissman | 4 min read
How to Finesse FDA Regulations and Successfully Market Your CBD Business

How to Finesse FDA Regulations and Successfully Market Your CBD Business

Despite legalization, the FDA does seriously regulate CBD products.
John Lim | 5 min read
This Family Has 4 Million Instagram Followers -- and the Kids' College Educations Are Already Paid For
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This Family Has 4 Million Instagram Followers -- and the Kids' College Educations Are Already Paid For

Here's how influencer mom Katie Stauffer got her start spotlighting her five kids on social media.
Hayden Field | 8 min read
5 Hacks to Boost Sales Via Snapchat
Social Media Marketing

5 Hacks to Boost Sales Via Snapchat

Sharing your product with the young crowd just got easier.
Rocco Baldassarre | 5 min read
Mastering Your Niche: How to Run a Craft Business From Home
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Mastering Your Niche: How to Run a Craft Business From Home

To be successful, you have to master marketing yourself too.
Chris Porteous | 5 min read
4 Strategies to Supercharge Your Online Marketing
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4 Strategies to Supercharge Your Online Marketing

Develop content that makes sense for mobile consumption.
Dmitry Dragilev | 6 min read
How to Structure Your 2019 Social-Media Campaigns to Appeal to Gen Z
Social Media Marketing

How to Structure Your 2019 Social-Media Campaigns to Appeal to Gen Z

Young buyers are tech-savvy and can spot marketing-speak a mile away. Show them your authentic brand voice instead.
Manish Dudharejia | 7 min read
10 Social Media Trends to Watch in 2019
Social Media

10 Social Media Trends to Watch in 2019

Users are increasingly leery of the information on social media.
Deep Patel | 8 min read
5 Ways to Turn Your LinkedIn Connections Into Paying Clients in 2019
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5 Ways to Turn Your LinkedIn Connections Into Paying Clients in 2019

Start planning for the new year by leveraging your existing network.
Melanie Goodman | 4 min read
5 Tips to Dominate Social Media Marketing in 2019
Social Media Marketing

5 Tips to Dominate Social Media Marketing in 2019

Here's how to make sure you make the most of your time and money.
Carlos Gil | 6 min read