Social Media Marketing

Social Media Marketing

How to Humanize Your Brand to Win on Social Media

It doesn't matter how big your reach is if your audience won't engage with your content.

Top 5 Not-So-Obvious Social Media Marketing Mistakes You Must Avoid

Social media marketing done right can win you customers for life. Done wrong, it can cost you dearly.

4 Tips for Launching Winning Snapchat Ads

Every dollar matters in the social-media marketing war.

5 Foolproof Ways to Generate Leads Through Social Media

Make Facebook and Instagram your friend.

6 Ways to Use Instagram to Boost Your Business, According to a Product Manager at Adobe

In her role at Adobe, Veronica Belmont works to help people bring their ideas to the masses on social media. One of her tips: Create a content calendar for Instagram.

More From This Topic

Social Media Marketing

10 Easy Steps for Making Social Media a Key Part of Marketing to Affluent Prospects

Follow these quick tips, and you'll soon be honing in on the affluent prospects you've been seeking.
Social Media

3 Ways to Use Instagram Stories to Boost Your Brand

With Stories disappearing after 24 hours, they become your chance to experiment with different creative content.
Social Media Marketing

7 Brands Killing It With Humor on Twitter

It's remarkable how brands connect with people when they stop taking themselves so seriously.

Unfair Marketing Restrictions Are Stunting the Growth of Cannabis Brands

Cannabis is barred from advertising platforms open to beer, booze and prescription drugs with long lists of scary side effects.
Marketing

Is Your Marketing Working? You Won't Know Till You Test It

Effective marketing is tricky, but it can be greatly informed by testing. Here's how to do that using the latest tools.
Marketing

6 Ways to Market Your Small Business for Less Than $100

For entrepreneurs and small business owners, every dollar counts -- and investments need to pay off in real and immediate marketing ROI.
Social Media Marketing

The 5 Things Entrepreneurs Should Never Post on Social Media

Plus, check out a bonus tip about what not to post on social media at the very end.
Instagram Marketing

4 Instagram Best Practices for Increasing Sales

Users are shifting from editorial to visual content, which demands a completely new set of best practices for social media marketing.
Social Media

Use This Simple Technique for a 25 Percent Conversion Rate Boost for Your Facebook and Instagram Campaigns

Discover how delivering a better mobile experience can lead to better campaign performance.