The Coffee Beanery

Founded: 1976 Franchising since: 1985
With help from her husband, Julius, JoAnne Shaw decided to take a chance. In 1976 she opened The Coffee Beanery, a specialty coffee shop, in Dearborn, Michigan. The company began franchising in 1985.

The Coffee Beanery offers streetfront café franchises, as well as locations in malls, airports, office buildings, hospitals and college campuses across the United States. In 1998 the company opened its first international location in Guam and now offers master franchises in China, Korea and the Middle East.

3429 Pierson Pl. Flushing, Michigan 48433

Phone: (888)385-2326 Franchisee Association National Advisory Council

Franchisor has 70 employee(s); 4 employee(s) in franchise department.

Franchise Growth

Year	U.S. Franchises	Canadian Franchises	Foreign Franchises	Company Owned
2009	94	0	17	1
2008	91	0	17	2
2007	120	0	25	2
2006	137	0	19	2
2005	142	0	27	5

Where Seeking Franchisees
In the U.S. Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Missouri, Mississippi, Montana, Nebraska, North carolina, New hampshire, New jersey, New mexico, Nevada, New york, Ohio, Oklahoma, Pennsylvania, Rhode island, South carolina, Tennessee, Texas, Utah, Virginia, Vermont, Wisconsin, West virginia, Wyoming
Worldwide

Exclusive territories available.

Total investment: $68.4K-545K Franchise fee: $13.8K-27.5K

Ongoing royalty fee: 6% Term of agreement: 10-20 years, renewable

Express/kiosk option available

Type of Financing Available

	In-House	Third Party
Franchise Fee	No	No
Startup Costs	No	No
Equipment	No	Yes
Inventory	No	Yes
Accounts Receivable	No	Yes
Payroll	No	Yes

Qualifications
Net worth requirement: $500K
Cash liquidity requirement: $150K
Business Experience:

• General business experience
• Retail experience

Operations

• 30% of all franchisees own more than one unit
• Number of employees needed to run franchised unit: 14 - 17
• Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)

Training

• Available at headquarters: 21 days
• At opening : 5-7 days

Ongoing Support

• Newsletter
• Meetings
• Toll-free phone line
• Grand opening
• Internet
• Security/safety procedures
• Field operations/evaluations

Marketing Support

• Co-op advertising
• Ad slicks
• National media

Franchise 500® rank:
#455 (2008); #452 (2007); #338 (2006); #240 (2005);

Ranked #1 in category in:
2005;

America's Top Global Franchises:
#143 (2005);