Gymboree Play & Music

2015 Franchise 500
At a Glance

Products & Services: Parent/child play and learning programs

Number of Locations: 707

Total Investment: $106.7K - $273.5K

Founded: 1976

Began Franchising: 1978

About Gymboree Play & Music

San Francisco mother Joan Barnes created the Gymboree Play & Music Program in 1976 when she couldn't find a safe place for new parents and children to play and exercise together. There are now locations across the United States and throughout the world. Gymboree Play & Music centers offer different classes each week for children ranging from newborn through 4 years old. Classes are designed to stimulate the senses and encourage children's development.

Franchise Units

Year U.S. Canadian International Company Owned
2014 183 7 511 6
2013 194 8 513 6
2012 209 9 487 7
2011 205 11 470 7
Where Seeking Franchisees: Franchisor is seeking new franchise units worldwide.

Startup Costs, Ongoing Fees and Financing

Total Investment: $106,692 - $273,450
Franchise Fee: $25,000 - $45,000
Ongoing Royalty Fee: 6%
Term of Franchise Agreement: 10 years, renewable
Veteran Incentives: Discounts on opening inventory
Financial Requirements
Net Worth: $250,000
Liquid Cash Available: $70,000
44% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 3 - 4. Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators).
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Accounts Receivable

How This Franchise Supports Franchisees

Training: Available at headquarters: 8 days. At regional location : 2 days biannually.
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives
Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,

Franchise Ranking History

Franchise 500®: #290 (2015), #254 (2014), #202 (2013), #302 (2012), #226 (2011),
America's Top Global: #56 (2015), #31 (2014), #51 (2013), #177 (2011),

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