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Moe's Southwest Grill

2013 Franchise 500
#85
At a Glance

Products & Services: Fast-casual Southwestern food

Number of Locations: 493

Total Investment: $450.62K - 768.84K

Founded: 2000

Began Franchising: 2001

About Moe's Southwest Grill

Moe's Southwest Grill is a fast-casual restaurant serving southwestern items such as burritos, tacos, nachos and quesadillas. Many menu items have names inspired by popular movies and television shows. Moe's was founded by Raving Brands in 2000 and joined Focus Brands, franchisor of Auntie Anne's, Carvel, Cinnabon, and Schlotzsky's, in 2007.

Franchise Units

Year U.S. Canadian International Company Owned
2013 485 0 4 4
2012 463 0 0 4
2011 421 2 2 4
2010 400 4 0 4
2009 397 4 0 4
Where Seeking Franchisees: Franchisor is seeking new franchise units worldwide.

Startup Costs, Ongoing Fees and Financing

Total Investment: $450,615 - $768,843
Franchise Fee: $30,000
Ongoing Royalty Fee: 5%
Term of Franchise Agreement: 20 years, renewable
Financial Requirements
Net Worth: $1,500,000
Liquid Cash Available: $500,000
Operations
65% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 15. Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators).
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 2 weeks. At franchisee's location: 1 week.
Ongoing Support: Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,
Other marketing support: Website & promo tools

Franchise Ranking History

Franchise 500®: #85 (2013), #89 (2012), #91 (2011), #123 (2010), #113 (2009),
Fastest-Growing: #60 (2013), #101 (2012), #95 (2010),
America's Top Global: #76 (2012), #76 (2011), #97 (2010), #89 (2009),

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