Marketing

Marketing Articles and Videos

The Six-Second Video Is a Big Business for Brands
Business Unusual

The Six-Second Video Is a Big Business for Brands

Gary Vaynerchuk's viral video company, GrapeStory, gets paid up to $25,000 to create sponsored posts for brands on Vine, Instagram on Snapchat.
11 Reasons Why Your Website Doesn't Sell
Marketing

11 Reasons Why Your Website Doesn't Sell

Strip your pages of all the hurdles and turnoffs that drive customers away. Fill it instead with engaging, customer-friendly features.
5 Reasons Why Your Social-Recruiting Strategy Isn't Working
Social Media

5 Reasons Why Your Social-Recruiting Strategy Isn't Working

Despite the pervasiveness of social media, the majority of recruiters see their social recruiting skills as 'proficient or less.' Here is how to fix that.
It's All About Nuance. How to Convey and Discern Email Tone.
Marketing

It's All About Nuance. How to Convey and Discern Email Tone.

Emotional cues are hard to express via digital communication. What's a modern-day communicator to do?
3 Steps for Excluding Counterfeit Goods and Protecting Your Brand
Marketing

3 Steps for Excluding Counterfeit Goods and Protecting Your Brand

Retailers, whether online or brick-and-mortar, risk alienating customers if they don't make certain the products they sell are authentic.

How-To Guides

The Social Platforms You've Overlooked
Social Media

The Social Platforms You've Overlooked

Experts reveal the untapped opportunities beyond Facebook and Twitter.
5 Ways to Increase Your Audience's Time Spent Reading
Marketing

5 Ways to Increase Your Audience's Time Spent Reading

Even if you create great content on your site, it won't matter much if no one actually spends time with it.
11 Words That Enhance Trust in a Blog Post
Marketing

11 Words That Enhance Trust in a Blog Post

Every blog article is an attempt to secure the reader's trust. The way you communicate that matters a lot.
Steer Clear of These Tricks Journalists Use to Loosen Your Lips
Marketing

Steer Clear of These Tricks Journalists Use to Loosen Your Lips

Be savvy in your interactions with reporters. Your reputation is at state.
8 Ways PR Helps Sales (and 1 Way It Doesn't)
Marketing

8 Ways PR Helps Sales (and 1 Way It Doesn't)

Earning coverage in a news site will go a long way toward bring attention and credibility to your company.
16 Tools Every Social Media Manager Should Be Using Right Now
Social Media

16 Tools Every Social Media Manager Should Be Using Right Now

With social media allowing startups to create a direct line of communication between the company and consumers while also providing instant access to the latest buzz around products or services, social-media managers need to be on the ball.
Marketing

3 Effective Channels for Marketing Your Mobile App

These avenues bring in predictability in growth and user acquisition.
Mark Zuckerberg's Grand Vision for the Next 10 Years of Facebook
Social Media

Mark Zuckerberg's Grand Vision for the Next 10 Years of Facebook

How the company can use its success to invest in long-term goals that will make it an even stronger company over the next decade.
The Last Thing You Want Your Customers to Do: Think
Marketing

The Last Thing You Want Your Customers to Do: Think

If you want to boost sales on your website, hold back product information from your visitors.
The Bigger the Brand, the More Likely Its Customers Feel Ignored
Marketing

The Bigger the Brand, the More Likely Its Customers Feel Ignored

American consumers yearn to collaborate but the biggest companies are not getting the message.
Delivery Startups Scare Up Halloween Costumes in Bid to Boost Visibility
Marketing

Delivery Startups Scare Up Halloween Costumes in Bid to Boost Visibility

Companies such as Postmates, WunWun and Instacart have added delivery of Halloween costumes to their inventory for a limited time.
1 2 3 4 5 6 7 8 ... 193 Next
Ads by Google

'Trep Talk

Ask Entrepreneur

Have a Burning Business Question

Have a Burning Business Question?

Find answers. Discover how to. Ask an expert.
Ask Your Question
Most Shared Stories

Connect with Entrepreneur

Latest Videos

From the Entrepreneur Bookstore

Ultimate Guide to Facebook Advertising, 2nd Edition
Ultimate Guide to Facebook Advertising, 2nd Edition
By Perry Marshall, Keith Krance, and Thomas Meloche
More Info
Ads by Google