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Not Your Father's Marketing Campaign
Press releases can be targeted directly to consumers, without the media filter. Here are 4 new ways to use press releases to win sales.

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Guides to Marketing Success

Recent Features

Copywriting Grammar Ain't Perfect
Break the rules. It's OK. You're not writing for your high school English teacher. Present your copy in a casual but professional way.

A Marketing Tool That's Obvious, Overlooked and Cheap
Use superior service as a thrifty and effective in-house marketing mechanism.

Oh, Behave!
Social networking has its own social dynamics. Here's how to navigate them.

Web 2.0 Tools for Getting Noticed
These latest web tools can help you differentiate your business.

Get the Most From Your E-Mail Marketing
Do your e-mail marketing campaigns deliver the best possible results? Find out by testing these three key variables.


Cheapskate Marketing Ideas

Generating Interest on Social Shopping Sites
Looking for ways to get people talking about your products? The new social shopping trend can help you build buzz.

15 Sites for Promoting Your Local Business
Want to get your name out to locals and visitors alike? Take advantage of these online marketing sites and watch your business grow.

Get Your Network to Sell for You
Educate your network on your product and your customers so they can help expand your client base.


Expert Marketing Advice
Marketing Columnist
Get step-by-step help in developing your marketing strategies. Kim offers practical advice you can implement immediately.
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