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The Venerable Press Release Remains the Cornerstone of Public Relations
That staple of 20th century PR is still essential in the digital age.
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Public relations firms are offering DIY courses in marketing to businesses that cannot otherwise afford their services.
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The language professional peers understand is often confounding to the audience waiting to listen to your story.
My Company Has a Jersey Accent: Branding With a Distinctive Voice
How your startup uses language to shape the customer experience says a lot about what it believes in.
Who Checks Your Company's Social Media Profile?
The percentage of adults using social media sites on a daily basis continues to rise. Here's how to update your communications strategy accordingly.
Mikal E. Belicove
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