Online Reviews

News and Articles About Online Reviews

3 Fatal Ecommerce Mistakes You Must Not Make
Ecommerce

3 Fatal Ecommerce Mistakes You Must Not Make

You can't predict everything that might cause a customer to abandon their shopping cart but these three moves are known losers.
John Boitnott
Legal Tips for Using Customer Testimonials
Testimonials

Legal Tips for Using Customer Testimonials

While testimonials build customer trust, create goodwill for your product and show potential customers a positive brand history, there are some things you need to watch out for when using them.
6 Reasons Why Amazon Product Reviews Matter to Merchants
Product Reviews

6 Reasons Why Amazon Product Reviews Matter to Merchants

How buyers and sellers alike benefit from the company's legendary online reviews.
Jay Lagarde
8 Ways to Skyrocket Real User Reviews for Your Ecommerce Products
Ready To Launch

8 Ways to Skyrocket Real User Reviews for Your Ecommerce Products

Because if you can't get reviews for your ecommerce product, you may as well not be in business.
Neil Patel
5 Ways to Embrace Online Reviews -- Good or Bad -- and Win New Customers
Online Reviews

5 Ways to Embrace Online Reviews -- Good or Bad -- and Win New Customers

There's no getting around cyber-savvy critics. Here's how to use them to your advantage.
Jeremy Gin
How Important Are Reviews for SEO?
SEO

How Important Are Reviews for SEO?

Online reviews do more for your business than just look good on external sites.
Jayson DeMers
5 Ways to Maximize Word-of-Mouth Marketing
Word of Mouth

5 Ways to Maximize Word-of-Mouth Marketing

The old-fashioned method can still be the most effective in today's tech-heavy world.
Brian Sutter
How to Handle the Disgruntled Employee Out to Sabotage Your Business
Managing Employees

How to Handle the Disgruntled Employee Out to Sabotage Your Business

An unhappy team member can be your worst enemy if he or she is seeking revenge. Here's how to prevent an insider from destroying your brand.
Anca Bradley
Star Ratings Matter Just as Much as (If Not More Than) Online Reviews
Reputation Management

Star Ratings Matter Just as Much as (If Not More Than) Online Reviews

Research shows how even an average 3-star rating for your business can hurt your bottom line.
Chris Campbell
Battling Brand Sabotage: The Angry Critic
Reputation Management

Battling Brand Sabotage: The Angry Critic

Only one negative online review can destroy your company's reputation. Here's how to prevent that from happening.
Anca Bradley
Consumers View 5-Star Reviews as Too Good to Be True
Online Reviews

Consumers View 5-Star Reviews as Too Good to Be True

Northwestern University's Spiegel Research Center analyzed how user reviews affect consumer purchasing decisions, and what they found may surprise you.
Catherine Clifford
How Online Customer Reviews Help SEO and Drive Sales Growth
Small Business - Big Impact

How Online Customer Reviews Help SEO and Drive Sales Growth

But, beware: Bad reviews hurt you more than you think.
Brian Sutter
The Simple Way to Vet a Potential Business Partner
Partnerships

The Simple Way to Vet a Potential Business Partner

It's amazing that people seem to spend more time reading reviews of a restaurant they're considering going to for lunch than looking into the companies and people they're considering working with.
Stephen Key
6 Keys to a Positive Online Presence and Reputation
Reputation Management

6 Keys to a Positive Online Presence and Reputation

People who can't find you or any mention of your startup anywhere on the Internet assume you are not savvy or have something to hide.
Martin Zwilling