News and Articles About Publishing
Author of book on inventing shares his secrets that landed his book near the top of an Amazon chart.
We're not talking about illegal practices, like email span, but rather strategies that fall under the gray areas of marketing etiquette.
Companies thrive in legacy industries when they become thoroughly entrepreneurial.
Often entrepreneurs want to blog to help boost their online presence but are unsure what to write about. To get the wheels turning, here are four thought-provoking questions.
The late-night Comedy Central host has challenged his audience to boycott the ecommerce giant for its manipulative treatment of book sales.
Browsing for works by Malcolm Gladwell or JD Salinger on Amazon? The online giant would prefer you purchase something else instead.
Being an author can help you expand your network of customers by making you an authority on a topic.
Cookbooks' resurgence in popularity reflects a broadening of our food culture, spurred by the rise of food TV.
Digitizing comic books seems like an easy sell, but for David Steinberger of Comixology a whole lot more strategy was involved.
Amazon made noise when it launched its New York publishing operation but has failed to land the next big thing in publishing.
The social network has rolled out a feature that offers suggestions to media organizations about which articles they should post to their pages.
A spot on a major media outlet's ranking can spell big-time exposure for an entrepreneur. Here's how to turn the heads of the editors who create them.
Why should entrepreneurs take the traditional route to book publishing when they could take a more entrepreneurial approach?
If you've long dreamed of writing a book that tells the story of your business -- or highlights your expertise -- here's a post for you.
See how Kevin Gao, the founder of Hyperink, is re-thinking the e-book publishing industry by focusing on niche content.
From illustrated fantasy to business reality, see how these young treps learned stiff business lessons, care of their children's-book author dad.
Libboo.com aims to improve the quality of self-published books and create a community of authors and readers.
Writing your own book can establish you as an authority and expert.
It's never a bad thing to be recognized as an expert in your industry -- and nothing says 'expert' like having your name on the cover of a book.
How SmarterComics is graphically translating non-fiction books for byte-size appeal.
OwnLocal is helping traditional newspapers rewrite the future.