Emily Washcovick

Small Business Expert at Yelp

As Yelp’s Small Business Expert, Emily is meticulously focused on helping local business owners succeed and grow. Her expertise lies in customer engagement, reputation management, and all things digital marketing. Through speaking engagements and thought leadership, Emily shares industry insights that entrepreneurs in any business category can leverage for the growth and well-being of their businesses. She is also the host of Behind the Review, a podcast from Yelp and Entrepreneur Media, where each episode features conversations with a business owner and a reviewer about the story and lessons behind their interactions.

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Latest

Science & Technology

She Ditched Her Steady Job in Tech to Pursue Her Love of Food. Now She's a Food Network Champion and Celebrated Cookbook Author.

A self-taught vegan chef known for her sustainable cooking practices, Chef Priyanka Naik's journey from the tech world to the Food Network is a testament to the power of passion and perseverance. Hear her insights into how embracing your unique path can lead to entrepreneurial success.

Growing a Business

The Simple Thing That the Owners of This Pizza Spot Do Every Day That Put Them on Yelp's Top 100 List Three Years in a Row

Alessandro Farrugio and his family are pizza restaurant experts, having been in the business for over four decades. Learn how they built their Yelp-acclaimed establishment by investing in authentic food and quality service.

Growing a Business

When Customers Balked at High Prices, This Bubble Tea Maker Educated Them About Quality Ingredients. Now His Flea Market Stand Has Turned Into 3 Permanent Locations.

From day one, Mathew Wong's goal has been to share the authentic bubble tea experience with his community. By staying true to his vision and facing obstacles head-on, he's brought a taste of Asia to customers across three New York City neighborhoods with his company Tea and Milk.

Growing a Business

Yelp Community Managers Share Their Best Tips for Black Shop Owners to Boost Business and Build Community

Three Yelp Community Managers share community-building resources and advice for Black-owned businesses and their customers.

Growing a Business

The Counter Service at Yo' Mama's Is Just As Unique As Its Name. Here's Why People Come Back for the Experience as Much as the Food.

Learn how the owner of Yo' Mama's manages business operations and online reviews to balance her needs with those of her customers.

Growing a Business

The Little Coffee Shop That Asks Customers Not to Be Quiet

At Nirvana Soul, creative decor and friendly staffers aim to help the community take their coffee with a spoonful of connection.

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