Get All Access for $5/mo

'It's True': Buffalo Wild Wings Cheekily Responds to Lawsuit Alleging That Boneless Wings Aren't Actually Wings The class-action lawsuit is accusing the popular chicken chain of "false advertising."

By Emily Rella

Opinions expressed by Entrepreneur contributors are their own.

Getty Images
An order of wings at a Buffalo Wild Wings restaurant in Virginia.

A disgruntled customer is suing Buffalo Wild Wings for fowl play after alleging that the chain has been misleading customers about its boneless buffalo wings.

The class-action lawsuit, filed by Chicago resident Aimen Halim, is accusing the popular chicken chain of "false advertising," alleging that the chain's popular boneless wings aren't, in fact, made of chicken wings, but are "more akin, in composition, to a chicken nugget" — simply chicken breasts that are deep-fried to appear like wings.

"Consumers should be able to rely on the plain meaning of a product's name and receive what they are promised," the lawsuit states.

The lawsuit claims that if Halim and other consumers knew that the boneless wings were not wings, they "would have paid less for them, or would not have purchased them at all."

Naturally, Buffalo Wild Wings chimed in.

In a Tweet that's been viewed over 46,700 times, without directly mentioning the lawsuit, the chain decided to cheekily clear the air on all of its products and the misleading information some of its menu items might entail.

"Love yall for this," one Twitter user replied. "What a doofus that person is."

"Are you telling me the Caribbean jerk sauce doesn't really have a jerk in it," another joked.

Meanwhile, Halim's team did not specify how much money the plaintiff is seeking as a result but specified that he is seeking "damages, injunctive relief, restitution and declaratory relief" for being pretty clucking upset about the nature of the boneless wings.

"If Buffalo Wild Wings was being transparent with its customers, it could readily change the name of the Products to 'boneless chicken' or disclose on its menu that the Products are actually made of chicken breast meat," the suit reads. "Buffalo Wild Wings is well aware of this issue, but has refused to change its practices."

As of March 6, Buffalo Wild Wings was operating 1,234 locations in the U.S., with Texas seeing the highest number of restaurants at around roughly 115 locations.

Buffalo Wild Wings is owned and franchised by Inspire Brands, Inc., which also oversees popular fast food chains like Arby's and Jimmy John's.

Inspire Brands is a privately held company.

Emily Rella

Senior News Writer

Emily Rella is a Senior News Writer at Entrepreneur.com. Previously, she was an editor at Verizon Media. Her coverage spans features, business, lifestyle, tech, entertainment, and lifestyle. She is a 2015 graduate of Boston College and a Ridgefield, CT native. Find her on Twitter at @EmilyKRella.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Business News

Melinda French Gates Announces Open Call for $250 Million Fund. Here's Who Can Apply.

The fund is part of French Gates's $1 billion philanthropic plan.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Business Plans

How to Master Your Strategic Planning As You Prepare Your Business for 2025

Here's how to best think about strategic planning, communication rhythms and maintaining alignment for consistent growth as you plan for next year.

Business News

Daniel Lubetzky Took Kind Snacks From Idea to $5 Billion. Here's His Best Advice For Anyone Who Wants to Start a Business.

In an interview with Entrepreneur, Kind Snacks founder Daniel Lubetzky tells aspiring business owners not to follow someone else's path to success — even his.

Business News

JPMorgan Chase CEO Jamie Dimon Isn't Worried About AI Taking Over Jobs — Here's Why

Dimon said AI was part of the next wave of tech innovation.

Side Hustle

11 Side Hustles That Take Less Than An Hour Per Day

Here's a curated list of some of the most time-efficient side hustles we've seen lately.