📺 Stream EntrepreneurTV for Free 📺

Clear Your Mind, and Your 5-Step Content-Strategy Will Follow When you get clarity, you create content for specific results. Here are my five steps to getting there.

By Salma Jafri

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

Clarity is power. When you get clarity, you create content for specific results, which in turn translates into momentum for your business and positively impacts your bottom line.

If you're creating content without a strategy, then you're just creating noise! Watch this video for my five-step basic formula for putting together a content strategy. Anyone can -- and should - do this!

  • Identify your goals, objectives and success metrics.
  • Know your ideal client's pain points.
  • Determine what kind of content will address that pain.
  • Determine your distribution plan for helping the content reach your client.
  • Analytics -- understand what the data tells you.

Get on my list (salmajafri.com/subscribe) to hear when my Content Strategy course launches.

Watch more informative videos from Salma Jafri on her YouTube channel.

Related: What's in a Name? In Branding, Pretty Much Everything.

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

EN is partnered with hundreds of top YouTube channels in the business vertical and provides partners with distribution on Entrepreneur.com as well as our apps on Amazon Fire, Roku and Apple TV.

Click here to become a part of this growing video network.

Salma Jafri

Content Marketing Consultant for Entrepreneurs

Salma Jafri is the host of Content Marketing Tips, a weekly vlog and blog on how women entrepreneurs can market authentically to their audience by using their natural strengths. Grab her free cheat sheet: 25 Free and Feel-Good Ways to Authentically Promote Your Content.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

More from Salma Jafri

Editor's Pick

Franchise

Franchising Is Not For Everyone. Explore These Lucrative Alternatives to Expand Your Business.

Not every business can be franchised, nor should it. While franchising can be the right growth vehicle for someone with an established brand and proven concept that's ripe for growth, there are other options available for business owners.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Business News

Passengers Are Now Entitled to a Full Cash Refund for Canceled Flights, 'Significant' Delays

The U.S. Department of Transportation announced new rules for commercial passengers on Wednesday.

Leadership

Why Companies Should Prioritize Emotional Intelligence Training Alongside AI Implementation

Emotional intelligence is just as important as artificial intelligence, and we need it now more than ever.

Business News

Elon Musk Tells Investors Cheaper Tesla Electric Cars Should Arrive Ahead of Schedule

On an earnings call, Musk told shareholders that Tesla could start producing new, affordable electric cars earlier than expected.