You can be on Entrepreneur’s cover!

The Cost of Halloween Candy Is Scary This Year, Thanks to Inflation Skittles and Starburst lead the pack with the biggest price hikes.

By Jonathan Small

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

This is not a trick. The cost of Halloween treats is way up in 2022.

For example, the price of Skittles has increased 42% from last year, according to analysis from Datasembly

And if you want a juicy Starburst blast, be prepared to pay 32% more.

Related: Your Halloween Candy Will Be Smaller This Year (And Not Just Because of Inflation)

Rising candy costs for consumers

Americans will spend $3.1 billion on candy this Halloween. But thanks to soaring inflation, candy — like pretty much everything else these days — is more expensive. Take a look at these price increases, courtesy of Axios:

Candy isn't even being spared from the supply chain woes. Starburst, which is made by Mars Wrigley, gets its sugar from the Caribbean, but hurricane season caused delays in the transport of goods.

But despite the surge in candy cost, American consumers still plan on taking a big sugary bite. According to a survey from the National Confectioners Association, 82% of Americans will celebrate Halloween this year, and they're expected to shell out 48% more for candy.

Anticipating the surge, companies such as Walmart and Lowes prepared for Halloween by ordering more products and stocking the shelves early.

Inflation be darned. Trick-or-treaters are sweet on candy.

Jonathan Small

Entrepreneur Leadership Network® VIP

Founder, Write About Now Media

Jonathan Small is an award-winning author, journalist, producer, and podcast host. For 25 years, he has worked as a sought-after storyteller for top media companies such as The New York Times, Hearst, Entrepreneur, and Condé Nast. He has held executive roles at Glamour, Fitness, and Entrepreneur and regularly contributes to The New York Times, TV Guide, Cosmo, Details, Maxim, and Good Housekeeping. He is the former “Jake” advice columnist for Glamour magazine and the “Guy Guru” at Cosmo.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Business News

James Clear Explains Why the 'Two Minute Rule' Is the Key to Long-Term Habit Building

The hardest step is usually the first one, he says. So make it short.

Business News

Microsoft's New AI Can Make Photographs Sing and Talk — and It Already Has the Mona Lisa Lip-Syncing

The VASA-1 AI model was not trained on the Mona Lisa but could animate it anyway.

Living

Get Your Business a One-Year Sam's Club Membership for Just $14

Shop for office essentials, lunch for the team, appliances, electronics, and more.

Side Hustle

He Took His Side Hustle Full-Time After Being Laid Off From Meta in 2023 — Now He Earns About $200,000 a Year: 'Sweet, Sweet Irony'

When Scott Goodfriend moved from Los Angeles to New York City, he became "obsessed" with the city's culinary offerings — and saw a business opportunity.