You can be on Entrepreneur’s cover!

How Your Imagination Can Help Improve Your Well-Being and Even Assist in Negotiations It all comes down to the power of positive thinking.

By Nina Zipkin

entrepreneur daily
xxmmxx | Getty Images

Entrepreneurs use their imaginations to find innovative solutions to the world's biggest problems, but according to some recent studies, that quality can also be a big help when it comes to negotiation and improving your general well-being.

Researchers from Harvard found that if you imagine a future event will have a good outcome, you're more likely to reflect on it positively after it occurs.

The psychologists gave a group of 27 people a series of 12 situations. For each one, they asked them to imagine the event going well or going badly, and had them describe what happened for three minutes. After a 15-minute break, the participants were asked to imagine that it was a year later, and they read stories about the events which contained positive, negative and neutral details.

Related: 18 Ways to Calm Down When You're Stressed

They found that the study participants incorrectly cited more positive details about the scenario as being the true sequence of what happened than they did the negative details. Ultimately, they were more likely to identify positive details as "true" if they had imagined that the event went well. Meanwhile, imagining things going badly didn't influence the memory of the situation.

"These results suggest that adopting an optimistic outlook can actually transfer to a rosier reflection once those upcoming experiences become part of the personal past," explained study author Aleea Devitt in a summary of the findings.

One business scenario that particularly requires the power of positive thinking is negotiation.

Related: 16 Unexpected Things That Are Stealing Your Sleep

Another study recently looked at what potential job candidates can do to put themselves into a more favorable position if they don't have any leverage in their back pocket, like, for example, a competing offer.

Researchers from the European School of Management and Technology and the European Institute of Business Administration asked 306 participants to try to sell a used CD to a fictional buyer.

They were split into three groups: one was told that a another buyer offered $8, the second group didn't have an alternative offer and the third was asked to imagine that they had secured a strong alternative.

Related:

"Negotiators who mentally simulated an alternative made more ambitious first offers than those with no alternative," the researchers wrote in a summary of the findings for Harvard Business Review. "Although strong alternatives are important for a successful negotiation, we often need to negotiate without the luxury of having them. Our findings suggest that you can partially compensate for this lack of power by mentally simulating a realistic but ambitious alternative."

If you go in with the confidence of someone who does have leverage in their back pocket, you can make a less than ideal situation work for you. And if you take the tack of the Harvard study, even if it doesn't go the way you hope, envisioning a positive outcome can help give a boost later on when the situation comes your way again.

Is this something you would try? Let us know in the comments.

Nina Zipkin

Entrepreneur Staff

Staff Writer. Covers leadership, media, technology and culture.

Nina Zipkin is a staff writer at Entrepreneur.com. She frequently covers leadership, media, tech, startups, culture and workplace trends.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Business News

James Clear Explains Why the 'Two Minute Rule' Is the Key to Long-Term Habit Building

The hardest step is usually the first one, he says. So make it short.

Living

Get Your Business a One-Year Sam's Club Membership for Just $14

Shop for office essentials, lunch for the team, appliances, electronics, and more.

Business News

Microsoft's New AI Can Make Photographs Sing and Talk — and It Already Has the Mona Lisa Lip-Syncing

The VASA-1 AI model was not trained on the Mona Lisa but could animate it anyway.

Side Hustle

He Took His Side Hustle Full-Time After Being Laid Off From Meta in 2023 — Now He Earns About $200,000 a Year: 'Sweet, Sweet Irony'

When Scott Goodfriend moved from Los Angeles to New York City, he became "obsessed" with the city's culinary offerings — and saw a business opportunity.