Meet 'SAM,' Meta's New A.I. Segment Anything Model That Can Pinpoint Any Item In Your Photos The new artificial intelligence model has the ability to identify various objects in images and videos.

By Sam Silverman

Opinions expressed by Entrepreneur contributors are their own.

Segment Anything Demo

Presumably, hundreds of thousands of Sams worldwide have a bone to pick with Mark Zuckerberg and Meta over its newest A.I. technology, SAM. (Or at least me).

Meta unveiled its Segment Anything Model "SAM" on Wednesday. The new technology has the ability to identify individual objects in images through what Meta says is the largest segmentation dataset of its kind. The tool can "segment" different items within pictures using a dataset of over 1 billion masks, or various objects, on 11 million licensed and privacy-respecting images, they said in a blog post.

However, they said SAM has been able to identify images it hasn't encountered in its training as well.

By clicking on objects in images or filling in the text prompts, SAM can identify them for you. For example, in one demonstration SAM drew boxes around several cats in a photo after the word "cat" was entered into the prompt.

Meta has already been utilizing technologies similar to SAM internally for tagging photos, moderating content, and suggesting posts to users. With the release of SAM, Meta hopes to increase access to similar broadscale and adaptable technologies, researchers said in a report.

RELATED: AI Could Replace Up to 300 Million Workers Around the World. But the Most At-Risk Professions Aren't What You'd Expect.

The SAM model and dataset are available for download under a non-commercial license, and while users can upload their own images, people must agree to use the tool for research purposes only.

It's unclear if Meta checked with the Sams of the world before unveiling the new technology's moniker, however, I, Sam Silverman, did not sign off on this. Here's hoping we Sams don't become the next Siri.

Sam Silverman

Content Strategy Editor

Sam Silverman is a content strategy editor at Entrepreneur Media. She specializes in search engine optimization (SEO), and her work can be found in The US Sun, Nicki Swift, In Touch Weekly, Life & Style and Health. She writes for our news team with a focus on investigating scandals. Her coverage and expertise span from business news, entrepreneurship, technology, and true crime, to the latest in entertainment and TV news. Sam is a graduate of Lehigh University and currently resides in NYC. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Leadership

Lead From the Top: 5 Core Responsibilities of a CEO

Knowing exactly what the chief executive's role entails is critical for steering a company to success.

Side Hustle

This Couple Started a Side Hustle to Improve a 'Terribly Made' Bathroom Essential. Now the Business Earns More Than $3 Million a Year.

Michael Fine and Lisa Schulner-Fine launched lifestyle brand Quiet Town in 2016 and have been growing it ever since.

Social Media

Learn How to Become a Successful Online Content Creator for Only $35

Discover ways to use AI to make viral videos, a successful blog and more, plus the principles behind freelancer and entrepreneur success.

Leadership

I've Seen 25 Years of Change in My Career — These 3 Lessons Every Business Owner Should Know

The business world moves fast, and you're already behind if you're not keeping up!

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Marketing

If You're Using ChatGPT This Way as a Marketer, You're Missing Out on Its Full Potential. Here's How to Maximize Your Results.

The real value of AI isn't in what you ask — it's in how you shape the conversation. Mastering prompt interactions means better content, sharper thinking and fewer generic outputs.