Twitter's PR Department Is Now Automatically Replying With a Poop Emoji Musk's ongoing battle against the media seems to have taken a rather undignified turn.

By Emily Rella

Opinions expressed by Entrepreneur contributors are their own.

Elon Musk's ongoing battle with the media since his $44 billion takeover of Twitter last year seems to have taken a foul turn.

The Twitter owner took to his platform on Sunday morning to share that all press inquiries sent to Twitter would receive an automated reply of a rather undignified emoji of poop.

Entrepreneur decided to test this theory by sending Twitter a message asking for confirmation if Musk was being serious or full of … well, you get it.

Related: 'It's a Long Story': Elon Musk Publicly Apologizes to Disabled Employee After Squabble on Twitter

It turns out that Musk wasn't bluffing.

Lovely.

Musk is also no fan of having a PR department. In 2020, he fired the entire PR department at Tesla, where he also serves as CEO, which made contacting with the electric car company impossible, and left journalists to scavenge for whatever information was released during shareholder and town hall meetings.

Related: Report: Steve Davis Will Replace Elon Musk As Twitter CEO

After Musk took over Twitter, the communications team was hit hard by layoffs and dissolved almost entirely. Several high-level team members like Brian Poliakoff (global head of corporate and customer communications) and Julie Steele (director and head of global internal communication) were axed last fall.

Since then, those who have contacted Twitter via the press@Twitter.com email address have received no response.

Musk's latest poop emoji antics come after a public battle with a former employee, Haraldur "Halli" Þorleifsson, who claimed that he could not confirm with Twitter's HR department whether or not he had been fired once he was locked out of Twitter's internal computer system.

Twitter's latest layoffs chopped an estimated 200 employees (around 10% of remaining staff), bringing the workforce to less than 2,000.

Emily Rella

Senior News Writer

Emily Rella is a Senior News Writer at Entrepreneur.com. Previously, she was an editor at Verizon Media. Her coverage spans features, business, lifestyle, tech, entertainment, and lifestyle. She is a 2015 graduate of Boston College and a Ridgefield, CT native. Find her on Twitter at @EmilyKRella.

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