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Walmart Slammed for "Offensive and Unacceptable" Email With Racist Slur Users quickly realized that the email had been sent from the address help@walmart.com.

By Emily Rella

entrepreneur daily
Wolterk | Getty Images

Twitter users were up in arms on Monday after reporting that they had received an email from Walmart containing a racial slur.

The message, which was an auto-generated welcome message that is sent out to new users when they sign up for an account on the Walmart site, used the N-word in place of what would normally be a person's first name when they register a new account.

Related: Don't Rush To Buy Walmart, Extra Low Prices Are On The Way

"Woke up to some scandalous Walmart emails," Twitter user @gomfables wrote.

"Completely freaked me out. I couldn't believe it," another user said in reference tor receiving the email in their inbox.

Users quickly realized that the email had been sent from the address help@walmart.com.

The company released a statement in response to the backlash claiming that they were investigating the situation.

Related: Major Grocery Chains Begin to Drop Mask Requirements for Shoppers

"We were shocked and appalled to see these offensive and unacceptable emails," said Walmart spokesperson Molly Blakeman. "We're looking into our sign up process to ensure something like this doesn't happen again."

The company blamed an "external bad actor" for accessing consumers' email addresses and for creating fake accounts on the retailer's site.

Walmart also sent up a follow-up apology to those who received the racially charged email, though the various screenshots of the original email floating around the internet will make it difficult for the company to move beyond the incident.

Related: Walmart Feuds With Kanye West Over Yeezy Logo, Claims It'll Lead to Confusion

"We are working to update the account sign-up process to ensure that something like this doesn't happen again," Walmart's chief customer officer, Janey Whiteside, wrote in the message emailed out to customers.

All fake accounts that were created via the incident were shut down Tuesday.

Emily Rella

Entrepreneur Staff

Senior News Writer

Emily Rella is a Senior News Writer at Entrepreneur.com. Previously, she was an editor at Verizon Media. Her coverage spans features, business, lifestyle, tech, entertainment, and lifestyle. She is a 2015 graduate of Boston College and a Ridgefield, CT native. Find her on Twitter at @EmilyKRella.

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